烟台鼎城建设项目成本控制研究

发布时间：2018-03-25 17:25

本文选题：成本控制　切入点：余值估算法　出处：《中国海洋大学》2014年硕士论文

【摘要】：房地产行业近些年来一直是国民经济的热点区域,随着房地产行业的迅猛发展、国家宏观调控政策以及逐渐成熟的理性市场消费意识,房地产市场正在逐步告别高利润的黄金时代,由卖方市场转向了买方市场,房地产业的粗放式管理模式也逐步迈向了规范化运作和标准化管理的方向,行业发展迎来了新的机遇和挑战。在这种全新的市场环境下,在以项目开发为主要盈利模式的房地产行业中,项目成本控制作为项目管理的重要组成部分贯穿于项目开发的全过程,在很大程度上决定了项目的盈利水平,这促使越来越多的开发企业开始关注项目成本管理,希望以此提高企业的管理水平,以应对新形势下激烈的市场竞争。本文以项目成本控制为中心,运用项目成本管理的方法对鼎城项目的成本控制过程进行研究,发现并分析了有关成本管理工作中存在的问题,有针对性的提出了房地产项目前期、设计和施工各阶段的成本控制措施。论文首先阐明了选题的背景和意义,国内外研究现状,研究的目的、方法以及结构体系；接着介绍了项目成本控制的基础理论,作为项目研究的理论依据；简要阐述了鼎城项目的建设背景和必要性分析；然后分析了鼎城项目在项目前期、规划设计和施工建设阶段的成本构成和影响因素,进而对这三个阶段的成本进行测算,为后续项目成本控制提供依据：再运用成本控制的方法分别对鼎城项目前期、设计和施工三个阶段的成本控制进行研究,并发现问题；最后,针对项目开发建设过程中发现的成本管理问题提出对策建议。论文通过理论联系实际案例,取得了一系列的研究成果：1、该项目使用余值估算法估算出项目土地成本,使项目团队能够从容参加土地拍卖,竞得土地使用权。2、在设计阶段成本控制方面,对规划方案进行价值分析选择功能和成本最合理的方案,奠定好项目成本控制的基础；在施工图设计时,使用类似工程预算法测算出合理的建筑三大材成本指标,据此对施工图设计成本进行成本管理。3、在施工建设阶段成本控制方面,对工程项目进行工作结构分解并落实目标成本,运用挣得值法对施工过程成本进行考核,发现了成本偏差,分析偏差因素,制定相应的成本控制措施,以确保项目成本可控,按期竣工。鼎城项目形成的成本控制体系将会在很大程度上提高项目的市场竞争力,提高项目和企业的盈利能力,同时对我国房地产项目成本管理提供借鉴。
[Abstract]:The real estate industry has been a hot spot of the national economy in recent years. With the rapid development of the real estate industry, the state macro-control policy and the gradually mature rational market consumption consciousness, The real estate market is gradually moving away from the golden era of high profits, from the seller's market to the buyer's market, and the extensive management mode of the real estate industry is gradually moving towards the direction of standardized operation and standardized management. New opportunities and challenges have emerged for the development of the industry. In this brand new market environment, in the real estate industry, where project development is the main profitable model, As an important part of project management, project cost control runs through the whole process of project development, which determines the profit level of the project to a great extent, which makes more and more development enterprises begin to pay attention to project cost management. In order to improve the management level of enterprises and cope with the fierce market competition under the new situation, this paper focuses on the project cost control, and applies the method of project cost management to study the cost control process of Dingcheng project. This paper finds and analyzes the problems existing in the cost management work, and puts forward the cost control measures in the early stage, design and construction stages of the real estate project. Firstly, the paper clarifies the background and significance of the topic, and the current research situation at home and abroad. Then it introduces the basic theory of project cost control as the theoretical basis of project research, briefly expounds the background and necessity of the construction of Dingcheng project. Then it analyzes the cost composition and influence factors of Dingcheng project in the early stage of the project, planning, design and construction, and then calculates the cost of these three stages. To provide the basis for the cost control of follow-up projects: the cost control method is used to study the cost control in the three stages of Dingcheng project, design and construction, and find out the problems. This paper puts forward some countermeasures and suggestions for the cost management problems found in the course of development and construction of the project. A series of research results are obtained by combining the theory with practical cases. The project uses residual value estimation method to estimate the land cost of the project. The project team can participate in the land auction calmly and win the land use right. In the aspect of cost control in the design stage, the value analysis of the planning scheme and the most reasonable cost can be selected to lay the foundation for the cost control of the project. In the design of construction drawing, using similar engineering budget law to calculate the reasonable cost index of three building materials, according to the cost management of construction drawing design cost. 3, in the construction stage cost control, The work structure of the project is decomposed and the target cost is implemented. The construction process cost is assessed by the earned value method. The cost deviation is found, the deviation factors are analyzed, and the corresponding cost control measures are worked out to ensure the project cost is controllable. The cost control system formed by the Dingcheng Project will improve the market competitiveness of the project to a great extent and the profitability of the project and the enterprise. At the same time, it will provide a reference for the cost management of the real estate project in our country.
【学位授予单位】：中国海洋大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：TU723.3

【相似文献】