承包商团队投标决策影响因素研究

发布时间：2018-06-16 06:42

本文选题：工程项目 + 投标决策　；参考：《天津大学》2014年硕士论文

【摘要】：工程项目的建设都是各个产业发展的基础,它为各个产业提供了基本的场地、交通、能源等若干条件。中国的工程行业,中国工程行业的承包商队伍自从新中国建国便迈开发展的步伐,尤其是改革开放后大量的基础设施和工业民用配套设施的建设为中国工程承包商的发展注入了一针强心剂。近些年,随着一系列高难度项目的成功建成,中国工程承包商在技术和管理水平上都得到了长足的发展并且逐步推行“走出去”战略,不断开拓海外市场并且成果喜人。虽然中国工程行业近些年整体发展态势良好,承包商水平不断提高,但是项目失败或者项目亏损的情况仍然时有发生,值得我们警惕。其根本原因是工程行业具有非常高的不确定性,所以风险决策在工程领域非常常见。在众多的风险决策当中,投标决策对于承包商是具有战略意义的重要的决策,投标决策的好坏直接关系到承包商企业未来的发展。另外在决策方式上中国的工程企业类型逐渐增多并且接受了国外先进的决策理念即团队决策。目前无论是中国承包商还是外国承包商,其中绝大多数都采用团队决策的方式进行投标决策。根据以上问题和现状提出了本文的研究内容——承包商团队投标决策影响因素研究。以此研究内容为基础展开为三个阶段。第一阶段因素识别阶段,首先通过国内外文献综述来了解相关研究的发展历史并且从中选取可以借鉴的以识别因素,而后通过向工程业界人员调研访谈对于以识别因素进行修正或补充。第二阶段数据收集和处理阶段,本研究的数据将通过问卷取得,问卷通过滚雪球方式发放,采用因子分析方法对于因素进行整理分类。第三阶段数据整理,将已完成的因素分类通过结合具体案例分析,明确各类因素如何影响决策,影响决策的哪个阶段及各类因素间相互关系,最终形成承包商团队投标决策影响因素体系概念模型。了解各种因素所属类别及各类别因素对于投标决策的影响,可以帮助承包商高层领导在决策团队组建,决策步骤设置,以及意见同一方式等若干方面完善公司的决策机制尽量避免不必要的决策偏差。
[Abstract]:The construction of engineering projects is the basis of the development of various industries, which provides basic ground, transportation, energy and other conditions for each industry. China's engineering industry, the contractors of China's engineering industry have been developing since the founding of the people's Republic of China. Especially after the reform and opening up a large number of infrastructure and industrial and civil facilities construction for the development of Chinese engineering contractors injected a shot of strength. In recent years, with the successful completion of a series of difficult projects, Chinese engineering contractors have made great progress in technology and management, and gradually implemented the "going out" strategy, and continued to open up overseas markets and achieved gratifying results. Although the overall development of China's engineering industry in recent years is good, the level of contractors has been improving, but the failure of projects or project losses still occur from time to time, so we should be on our guard. The fundamental reason is that engineering industry has very high uncertainty, so risk decision is very common in engineering field. Among the many risk decisions, the bidding decision is of strategic significance to the contractor, and the bidding decision is directly related to the future development of the contractor enterprise. In addition, the types of engineering enterprises in China have gradually increased and accepted the foreign advanced decision-making concept, that is, team decision. At present, the majority of Chinese contractors and foreign contractors make bidding decisions by team decision. According to the above problems and present situation, this paper puts forward the research content of the contractor team bidding decision factors. On the basis of the research, it is divided into three stages. The first stage of factor identification, first through the literature review at home and abroad to understand the development of relevant research history and choose from the identification of factors can be used for reference. Then the identification factors are modified or supplemented by the investigation and interview to the engineering industry personnel. In the second stage of data collection and processing, the data of this study will be obtained by questionnaire, the questionnaire will be distributed by snowball, and the factors will be sorted by factor analysis. In the third stage, the factors that have been completed are classified. Through the analysis of specific cases, it is clear how all kinds of factors affect the decision making, which stage of the factors influence the decision, and the relationship among the various factors. Finally, the conceptual model of influencing factors system of contractor team bidding decision is formed. Understanding the category of factors and their influence on bidding decision can help the senior contractor leaders to set up the decision-making team and the decision steps. And some aspects such as opinions and the same way to improve the company's decision-making mechanism to avoid unnecessary decision-making bias.
【学位授予单位】：天津大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：TU723.2

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