我国省级体育政府网站研究

发布时间：2018-02-06 03:00

本文关键词： 省级体育政府网站宣传性服务功能　出处：《上海体育学院》2014年硕士论文　论文类型：学位论文

【摘要】：20世纪后期，信息化技术高速发展，1999年“政府上网工程”应势产生，体育政府网站正是在这样的背景下建设发展的。体育政府网站是政府门户网站的一个分支，它是由分管体育的政府部门设立的，在互联网上发布体育政务信息，处理体育工作事务、与体育群众互动交流、服务社会的网络平台。目前我国省级体育政府网站在建设中存在的问题多于成绩：网页内容设计方面，导航栏目混乱，外文版面和定制功能缺乏，搜索功能、使用帮助功能以及数据统计功能大多无法有效使用，仅仅在体育元素的标识性和网页链接方面比较完善；网站的功能实现方面，信息公开与行政事务办理均数量少、质量差、申请难，互动交流单向化、程度浅。同时，体育政府网站在建设中呈现出两大特征：体育政府对自身形象宣传的高度重视与体育政府网站新闻生产的特殊模式导致了网站极其突出的新闻宣传性；历史发展中政府对其服务大众意识的缺乏与网站整合的不完善则导致了体育政府网站不如意的服务功能。总的来看，体育政府网站的建设现状在各政府网站中较为落后，存在的问题基本相似；在网站的发展水平上，体育政府网站呈现出不平衡的发展态势；在体育事业发展的指导上，体育政府网站也没有发挥应有的作用。面对目前的体育政府网站现状，，若要对网站进行改进和完善，体育政府应当从网站的实际工作出发，制定规范体育政府网站的工作制度，提升服务意识；加快体育政府各部门之间的平台整合，强化体育政府网站的办事能力；加强网站与政务微博的合作，扩大体育政府网站与大众的互动交流；建立高效的投诉体系，增强监督力度。
[Abstract]:At the later stage of the 20th century , the rapid development of information technology , the " government online project " in 1999 should be generated , and the website of sports government is under the background of construction . The website of sports government is a branch of the government portal , which is established by the government department of the branch of sports , publishes sports political affairs information on the Internet , deals with sports affairs , interacts with the sports mass , and serves the social network platform . At present , there are more problems in the construction of provincial sports government websites in our country : the content design of web pages , the confusion of navigation columns , the lack of external layout and customization function , the search function , the use of the help function and the data statistics function are not effectively used , only in terms of the identification of sports elements and the link of web pages ; At the same time , the sports government website presents two main characteristics in the construction : the great importance attached to the public image propaganda by the sports government and the special mode of the news production of the website of the sports government have led to the extremely prominent news publicity of the website ; the lack of the government ' s awareness of the public consciousness of the service and the imperfect integration of the website result in the unsatisfactory service function of the website of the sports government . Generally speaking , the construction of sports government website is relatively backward in various government websites , and the existing problems are basically similar ; at the development level of the website , the website of sports government appears unbalanced development trend ; in the direction of the development of sports cause , the website of sports government has not played a proper role . In the face of the present situation of sports government websites , if the website needs to be improved and perfected , the sports government should set up the work system of regulating the website of sports government from the actual work of the website , promote the service consciousness , accelerate the platform integration between the various departments of the sports government , strengthen the service ability of the sports government website , strengthen the cooperation between the website and the government micro - blog , expand the interactive communication between the sports government website and the public , and establish an efficient complaint system and enhance the supervision .

【学位授予单位】：上海体育学院
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：TP393.092

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