南京长乐度假山庄游客拥挤感知与调适行为研究

发布时间：2018-01-02 19:16

本文关键词：南京长乐度假山庄游客拥挤感知与调适行为研究　出处：《沈阳农业大学》2017年硕士论文　论文类型：学位论文

【摘要】：由于现在人们工作及生活的影响,节假日休息时间集中导致旅游时间冲突,使景区在特定时间段内会出现过度拥挤的现象,所以在景区过度拥挤的情景中游客在拥挤感知下进行行为调适,提高自身游憩体验感受尤为重要,因此本文进行拥挤感知、行为调适与游客游憩体验度的理论研究,与实践相结合,力争通过结论为管理者提出建议与帮助。本文主要研究拥挤感知、调适行为以及游憩体验感受三者之间的关系。影响调适行为的因素以及调适行为的种类。以南京长乐度假山庄为对例,实地进行调查问卷普查以及网络调查问卷的汇总,通过SPSS软件运用描述性统计分析、因子分子、相关分析等分析方法分析得到的数据,得出实证结论。研究结果..(1)拥挤感知与游憩体验感受呈相反性;(2)拥挤环境下调适行为分为三种:认知调适、行为调适和时间调适。认知调适是通过自身意识调整来调适拥挤,行为调适是移动不同地点来转化拥挤感受,实践调适则是改变旅游时间来避开拥挤;(3)通过数据分析结果得知影响调适行为的因素有四种:社会经济特点、游览特点、预想中拥挤状态、身处环境特点。本文对在拥挤情境下如何提高游客游憩体验感受作出了相应的建议。如尽量避免他人不好举动对游憩体验的影响。同时,应该加强景区基础设施的建设,提高服务水平,策划设计出多条游览路线分散人流,使游览高峰期时游客可选择性避开拥挤,而且要对拥挤景点进行监控和实况广播播报,提前告知要去往该景点的游客,有效避免拥挤。
[Abstract]:Because of the influence of people's work and life nowadays, the concentration of holiday break time leads to the conflict of travel time, which makes the scenic spot appear the phenomenon of overcrowded in a certain time period. Therefore, in the scene of overcrowded scenic spots, it is very important for tourists to adjust their behavior under the perception of congestion and improve their own experience of recreation. Therefore, this paper carries on the perception of congestion. The theoretical research of behavioral adjustment and tourists' recreation experience is combined with practice to make suggestions and help for managers through the conclusion. This paper mainly studies congestion perception. The relationship between the adjustment behavior and the experience of recreation, the factors that affect the adjustment behavior and the types of the adjustment behavior. Take the Changle Resort Villa in Nanjing as an example. Field questionnaire survey and network survey questionnaire summary, through the use of SPSS software descriptive statistical analysis, factor analysis, correlation analysis and other analysis methods to analyze the data obtained. The empirical results are as follows: (1) crowding perception is opposite to recreation experience; 2) there are three kinds of adaptation behaviors in crowded environment: cognitive adaptation, behavioral adaptation and temporal adaptation. Cognitive adaptation is to adjust congestion through self-conscious adjustment, and behavioral adaptation is to shift different locations to transform crowded feelings. Practical adjustment is to change the travel time to avoid congestion; 3) through the data analysis results, we know that there are four factors that affect the adjustment behavior: social and economic characteristics, sightseeing characteristics, preconceived crowded state. This paper makes some suggestions on how to improve the tourists' leisure experience experience in crowded environment, such as avoiding the influence of other people's bad behavior on the recreation experience. At the same time. We should strengthen the construction of scenic area infrastructure, improve the service level, plan and design a number of tour routes to disperse the flow of people, so that tourists can selectively avoid congestion during the peak period of sightseeing. Moreover, it is necessary to monitor the crowded spots and broadcast them live, to inform the tourists who want to go to the scenic spots in advance, and to avoid the congestion effectively.
【学位授予单位】：沈阳农业大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F592.7

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