中国银行渠道管理分析系统的设计与实现

发布时间：2018-04-18 00:14

本文选题：渠道管理 + Oracle　；参考：《河北科技大学》2017年硕士论文

【摘要】：随着社会服务和商业经营的需求不断增强,国内银行不断深化改革,银行网点这一银行最基本的组织形式成为了银行经营和管理过程中越来越重要的组成部分。我国商业银行的银行网点在数量上具有很大优势,但随着时间推移,庞大数量的银行网点也逐渐暴露出管理体制不够灵活、负债管理和成本管理技术水平不高等缺点,如何改善银行网点的经营管理成为了现阶段商业银行需要解决的一个重要问题。本文的研究内容,以中国银行近年来遇到银行网点的管理问题为背景,研究、设计及实现了一套完整可行的渠道管理方案,并在实际使用中不断进行调优,最终形成一套适合中国银行的高效的渠道管理分析系统。本文的研究过程,首先通过收集中国银行大量银行网点的管理数据,分析总结出现有管理方式存在的不够精细、不够规范、不够统一等问题。以上述问题为出发点,借助现有数据及信息化技术,设计出一套完整、规范化、精细化的管理分析系统。然后通过学习B/S应用程序结构、Java编程语言、Web Socket、Oracle数据库、Java Servlet网络技术及JFinal框架等程序设计相关知识,用Java及HTML等语言实现了该管理分析系统,本系统主要是通过采集、整合各个系统中网点的经营管理数据,并通过统计、分析,实现了银行各级管理者渠道运营管理、渠道管理统计、效能分析评价等方面的需求。本文系统通过设计的网点管理模块、客户管理模块、数据管理模块以及绩效管理模块来满足各级管理者对渠道运营、管理统计、效能分析评价的需求。实践证明,本系统有效提升了银行网点和渠道的盈利能力及管理水平,并且通过规范化的管理,实现了对渠道的深入控制和掌握。本课题的实施及系统的实际使用,加快了中国银行实现渠道静态和动态信息数据的标准化和规范化。在提高网点管理效率的同时,也为中国银行的渠道综合管理提供了及时、高效的辅助支持,提升了银行网点的管理经济效益。
[Abstract]:With the increasing demand of social service and commercial operation and the deepening reform of domestic banks, bank network, the most basic organizational form of banks, has become a more and more important part in the process of bank management and management.Commercial banks in China have great advantages in quantity, but with the passage of time, a large number of bank outlets have gradually exposed the shortcomings of the management system is not flexible, debt management and cost management technology level is not high, and so on.How to improve the operation and management of bank network has become an important problem to be solved by commercial banks at this stage.The research content of this paper is based on the bank network management problems encountered by Bank of China in recent years, studies, designs and implements a set of complete and feasible channel management scheme, and makes continuous optimization in practical use.Finally, a set of efficient channel management analysis system suitable for Bank of China was formed.In the research process of this paper, first of all, by collecting the management data of a large number of bank outlets of Bank of China, the paper analyzes and sums up the problems that the management mode is not fine enough, not standard enough, not uniform enough and so on.Based on the above problems, a complete, standardized and meticulous management and analysis system is designed with the help of the existing data and information technology.Then, by studying the structure of B / S application program and Java programming language, such as web socket, Oracle database, Java Servlet network technology and JFinal framework, the management and analysis system is realized by using Java and HTML.By integrating the management data of the network in each system and through statistics and analysis, the requirements of channel operation management, channel management statistics, efficiency analysis and evaluation of bank managers at all levels are realized.In this paper, the network management module, customer management module, data management module and performance management module are designed to meet the needs of managers at all levels of channel operation, management statistics, efficiency analysis and evaluation.Practice has proved that the system has effectively promoted the profitability and management level of bank outlets and channels, and through standardized management, it has realized the in-depth control and mastery of the channels.The implementation of this subject and the practical use of the system speed up the standardization and standardization of static and dynamic information data.In addition to improving the efficiency of network management, it also provides timely and efficient auxiliary support for the comprehensive channel management of Bank of China, and improves the economic benefits of bank network management.
【学位授予单位】：河北科技大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：TP311.52

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