国有商业银行T分行员工满意度研究

发布时间：2018-05-05 16:53

本文选题：商业银行 + 分行　；参考：《山西大学》2016年硕士论文

【摘要】：近年来,银行间的竞争加剧,金融监管的力度加大,金融产品无差别化日益明显,互联网金融兴起。与此同时,国内经济不断下滑,经济新常态将延续、深化。2015年,山西经济更是出现断崖式下跌,GDP增长位列全国倒数第二,很多市县经济呈现负增长,银行业也受其影响,从2016年开始,银行业可能将进入利润零增长时代。因此银行业要谋求发展,就要进一步拓展客户,提升客户满意度,而员工满意度对客户满意度的提升意义重大。本文以T分行为研究对象,围绕个人因素、工作本身、薪酬福利、职业生涯、工作环境、人际关系几个维度,设计满意度调查问卷,共发放问卷505份,有效回收496份,有效回收率99.2%。统计分析调查数据,结合实地访谈,分析T分行在提供员工满意度方面所做的工作,总结其不足之处,如对员工个体差异重视不够、工作本身问题、薪酬绩效体制不健全、缺乏系统的员工职业生涯管理、工作环境与同业有差距等,并针对这些问题,提出相应的措施建议:建立合理选人用人工作机制、明确员工岗位职责与权限、完善薪酬体系、完善职业生涯管理体系、改善工作环境。本文利用满意度相关理论结合T分行的实际情况,分析T分行在员工满意度方面存在的问题,并提出针对性建议。最后,总结了研究结论,指出研究中存在的不足之处,同时提出了研究展望。
[Abstract]:In recent years, the competition between banks has intensified, the financial supervision has been strengthened, the financial products are becoming more and more obvious, and the Internet finance is emerging. At the same time, as the domestic economy continues to decline, the new normal of the economy will continue and deepen. In 2015, Shanxi's economy was even more precipitous and the GDP growth was ranked second from the bottom of the country. Many cities and counties showed negative economic growth, and the banking sector was also affected by it. Starting in 2016, banking is likely to enter an era of zero growth in profits. Therefore, if the banking industry wants to seek development, it is necessary to further expand customers and enhance customer satisfaction, and employee satisfaction is of great significance to the promotion of customer satisfaction. Taking T branch as the research object, focusing on personal factors, job itself, salary and benefits, career, work environment, interpersonal relationships, design satisfaction questionnaire, a total of 505 questionnaires, effective recovery of 496, The effective recovery was 99.2%. Statistical analysis of survey data, combined with field interviews, analysis of T branch in providing employee satisfaction, summed up its shortcomings, such as inadequate attention to individual differences of employees, the job itself, pay performance system is not sound, There is a lack of systematic professional career management, and there is a gap between the working environment and the same industry. In view of these problems, the corresponding measures are put forward: to establish a reasonable mechanism for selecting and employing personnel, to make clear the responsibility and authority of the staff, and to perfect the salary system. Improve the career management system and improve the working environment. Based on the theory of satisfaction degree and the actual situation of T branch, this paper analyzes the problems in employee satisfaction of T branch, and puts forward some suggestions. Finally, the conclusion of the study is summarized, the shortcomings of the research are pointed out, and the prospect of the research is put forward.
【学位授予单位】：山西大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：F832.33

【参考文献】