中国文化产业国际竞争力及影响因素研究

发布时间：2018-05-19 04:23

本文选题：文化产业 + 国际竞争力　；参考：《首都经济贸易大学》2017年硕士论文

【摘要】：文化产业是文化的载体,文化的传承与创新需要文化产业的支撑,面对日趋激烈的国际竞争,文化产业成为了各国争相角逐的新领域。尽管我国文化产业取得了长足的进步,但在全球发展竞争中依然处于弱势地位。如何提高我国文化产业国际竞争力已成为我们急需讨论的现实问题。本文运用波特的“钻石模型”理论,采用定量分析的方法分别对中国、美国、英国、日本、韩国、印度六国文化产业的国际竞争力指标进行了测算。结果显示,我国文化产业国际竞争力对文化产品的依赖性较强,忽略了文化服务竞争力的提高;并且文化产品中各类型产品的国际竞争力存在两级分化的现象。论文从影响我国文化产业的四个基本要素,即生产要素、需求要素、企业战略、相关和支持性产业中选取了四个有代表性的具体指标,建立模型实证分析了各基本要素对我国文化产业的影响。结果表明,人均GDP的提高在促进文化产业国际竞争力发展方面起着最重要的作用;本专科毕业生人数对提高我国文化产业国际竞争力也具有重要的影响。最后,根据国际竞争力指标以及实证分析结果,为提高我国文化产业的国际竞争力提出了针对性建议。
[Abstract]:Cultural industry is the carrier of culture. Cultural inheritance and innovation need the support of cultural industry. In the face of increasingly fierce international competition, cultural industry has become a new field competing for each country. Although China's cultural industry has made great progress, it is still in a weak position in the global development competition. How to improve the international competitiveness of our cultural industry has become a practical problem we urgently need to discuss. This paper uses Porter's "Diamond Model" theory to measure the international competitiveness of cultural industries in China, the United States, the United Kingdom, Japan, South Korea and India. The results show that the international competitiveness of China's cultural industry is strongly dependent on cultural products, ignoring the improvement of the competitiveness of cultural services, and that the international competitiveness of various types of cultural products is divided into two levels. This paper selects four representative specific indicators from the four basic factors that affect the cultural industry of our country, namely, production factor, demand factor, enterprise strategy, related industry and supporting industry. The establishment of the model empirically analyzes the impact of the basic elements on China's cultural industry. The results show that the increase of per capita GDP plays the most important role in promoting the development of international competitiveness of cultural industry, and the number of college graduates also plays an important role in improving the international competitiveness of cultural industry in China. Finally, according to the index of international competitiveness and the result of empirical analysis, some suggestions are put forward to improve the international competitiveness of Chinese cultural industry.
【学位授予单位】：首都经济贸易大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G124

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