大数据与传媒业发展

发布时间：2018-05-23 15:53

  本文选题：大数据 + 传媒业　； 参考：《新闻与写作》2014年06期

【摘要】：互联网技术与云存储引发了大数据,大数据作为全新的思想和手段,不仅注重"因果关系"研究,而且注重"相关关系"研究,对传媒业带来了革命性的影响。一方面促使传媒业进入信息过载时代,传统媒体的商业模式被彻底颠覆,另一方面又使信息智能匹配成为可能,为传媒业带来巨大的发展机遇。
[Abstract]:Internet technology and cloud storage lead to big data, big data as a new idea and means, not only pay attention to "causality" research, but also pay attention to "related relations" research, which has brought revolutionary influence to the media industry. On the one hand, the traditional media business model is completely subverted, and on the other hand, the information intelligence matching becomes possible, which brings great development opportunities for the media industry.
【作者单位】： 国家行政学院社会和文化教研部;
【分类号】：G206-F
，

本文编号：1925404