中国文化服务贸易竞争力研究

发布时间：2018-06-30 04:54

本文选题：文化服务贸易 + 文化服务产业　；参考：《贵州财经大学》2013年硕士论文

【摘要】：加快发展文化服务产业和文化服务贸易，即是适应当前全球经济结构大调整的趋势，也符合提升我国国际竞争力和软实力的现实要求。进入新世纪以来，我国文化服务贸易取得了长足发展，但存在贸易赤字且有扩大的趋势，其面临着严峻的国际竞争压力。因此如何科学合理的评价我国文化服务贸易的竞争力并提出提升竞争力的建议和对策是本文写作的目的所在。本文对我国文化服务贸易竞争力进行评价分析，其主要工作概述如下。第一，对国内外关于文化服务贸易竞争力研究进行综述分析，并分析我国当前文化服务贸易发展现状。本文把国际贸易学中的传统比较优势理论、新贸易理论以及竞争优势理论等理论引入到文化服务贸易领域，并分析这些理论对文化服务贸易竞争力评价的适用性。第二，构建我国文化服务贸易竞争力评价指标体系。首先分析了文化服务贸易竞争力评价指标体系的构建原则，其次对评价贸易竞争力的众多分析指标进行筛选，选取适用于分析文化服务贸易竞争力的指标，如出口优势变差指数、贸易竞争优势指数、显示性比较优势指数、显示性竞争优势指数等，，进行优化组合，建立起有系统性和较强可操作性的评价指标体系。第三，根据建立起的评价指标体系。在获得2001年至2010年相关数据的基础上，对我国的文化服务贸易竞争力分别从分型性指标和显示性指标两个角度，四个二级指标和十二个三级指标进行评价分析，得出目前我国文化服务贸易竞争力处于弱势地位，但通过历年的对比分析显示出竞争力具有较好的增长趋势和较大的提升空间。第四，根据对我国文化服务贸易竞争力的分析性指标和显示性指标分析的结果，结合我国文化服务产业和贸易发展现状，从宏观和微观两个层面上提出提升我国文化服务贸易竞争力的相关政策建议。综上所述，本文研究了文化服务贸易对经典贸易理论的适用性、文化服务贸易竞争力评价指标体系构建的原则、在优化组合筛选出的指标基础上构建出了评价文化服务贸易竞争力的指标体系，利用此指标体系对我国的文化服务贸易竞争力进行评价分析，最后得出结论并提出对策建议。
[Abstract]:To speed up the development of cultural service industry and cultural service trade is not only to adapt to the trend of global economic structure adjustment, but also to meet the practical requirements of enhancing China's international competitiveness and soft power. Since entering the new century, China's cultural service trade has made great progress, but there is a trade deficit and a trend of expansion, which is facing severe international competition pressure. Therefore, how to scientifically and reasonably evaluate the competitiveness of China's cultural service trade and put forward suggestions and countermeasures to enhance the competitiveness is the purpose of this paper. This paper evaluates and analyzes the competitiveness of China's cultural service trade, and its main work is summarized as follows. Firstly, the research on the competitiveness of cultural service trade at home and abroad is summarized and analyzed, and the present situation of cultural service trade in China is analyzed. In this paper, the traditional comparative advantage theory, new trade theory and competitive advantage theory are introduced into the field of cultural services trade, and the applicability of these theories to the evaluation of the competitiveness of cultural services trade is analyzed. Second, the construction of China's cultural services trade competitiveness evaluation index system. Firstly, it analyzes the construction principle of the evaluation index system of cultural service trade competitiveness, then selects many analysis indexes to evaluate the trade competitiveness, and selects the index suitable for analyzing the competitiveness of cultural service trade. For example, export advantage variation index, trade competitive advantage index, display comparative advantage index, display competitive advantage index and so on, are optimized and combined to establish a systematic and more operable evaluation index system. Third, according to the established evaluation index system. On the basis of the relevant data from 2001 to 2010, the competitiveness of China's cultural services trade is evaluated and analyzed from the perspectives of classification index and display index, four secondary indicators and twelve third-level indicators. It is concluded that the competitiveness of China's cultural service trade is in a weak position at present, but the comparative analysis over the years shows that the competitiveness has a better growth trend and a larger room for improvement. Fourthly, according to the results of the analysis of the competitiveness of China's cultural services trade, and the present situation of China's cultural services industry and trade development, This paper puts forward some policy suggestions to enhance the competitiveness of China's cultural service trade from the macro and micro levels. To sum up, this paper studies the applicability of cultural service trade to the classical trade theory, the principles of constructing the evaluation index system of cultural service trade competitiveness. The index system of evaluating the competitiveness of cultural service trade is constructed on the basis of the index selected by optimized combination. The competitiveness of cultural service trade in our country is evaluated and analyzed by using this index system. Finally, the conclusion is drawn and the countermeasures and suggestions are put forward.
【学位授予单位】：贵州财经大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F752.68;G124

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