我国文化消费的制约因素与引导建议探析

发布时间：2018-07-24 21:36

【摘要】：文化消费是文化产业发展的内生动力,是当前推动文化产业发展的关键点,也是当前中国文化产业发展的瓶颈。文化消费水平严重滞后于经济发展水平、文化消费观念落后、原创力不足及知识产权意识淡漠等问题都是制约文化消费发展的主要因素。扩大文化消费,增加文化消费总量,提高文化消费水平,就要加快转变产业发展方式,以需求引领市场环境建设,拓展国际国内市场,实施品牌战略,延长文化消费链条,找到我国文化产业发展的核心动力。
[Abstract]:Cultural consumption is the endogenous power of the development of cultural industry, is the key point to promote the development of cultural industry, and is also the bottleneck of the development of cultural industry in China. The level of cultural consumption lags behind the level of economic development, the concept of cultural consumption is backward, the lack of originality and the lack of awareness of intellectual property are the main factors restricting the development of cultural consumption. To expand cultural consumption, increase the total amount of cultural consumption, and raise the level of cultural consumption, we should speed up the transformation of the mode of industrial development, lead the construction of the market environment with demand, expand the international and domestic markets, implement the brand strategy, and prolong the cultural consumption chain. Find the core motive force of the development of our country's cultural industry.
【作者单位】：北京印刷学院;
【分类号】：G124

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