国内家族题材电视剧受众研究

发布时间：2018-12-18 04:01

【摘要】：随着电视剧创作和影视市场的逐渐成熟，电视剧的题材逐渐走向了多样化、类型化。电视剧作为最大众化的艺术消费和精神娱乐方式，与人类社会的发展密切相关。在众多的电视剧类型中家族题材电视剧占据着十分重要的地位，家族题材电视剧以其恢弘大气的叙事艺术和不拘一格的艺术视野吸引了电视剧大批的收视群体，在近些年来频频活跃于电视荧屏。在文化产业市场化的要求下影视作品作为一种商品来被广大的收视群体而消费，那么家族题材电视剧又是具备了怎样的商品属性进而获得了消费者（收视群体）的青睐，消费者（收视群体）在家族题材电视剧中获得了怎样的消费满足，基于此写下了本文。本文主要是对家族题材电视剧的受众作了研究。旨在通过对家族题材电视剧的梳理和分析，从家族题材电视剧创作和观众接受心理的角度，在理清家族剧的发展脉络，在细数其类别题材的基础上对家族剧与受众之间的关系进行研究。全文分为五个部分。绪论部分主要叙述了关于家族题材电视剧受众研究的文献综述以及对家族题材电视剧受众研究的相关背景,在文献总述中简单介绍了对家族题材电视剧进行研究的学者及其作品,在背景介绍中主要谈到了当前影视作品所处的大环境，包括媒介环境、市场化环境等。第一章主要介绍了作为类型的家族题材电视剧文本与受众接受，，也就是家族题材电视剧为受众呈现了怎样的面貌，在这一章中主要介绍了家族题材电视剧为受众呈现出来的艺术特色、文化特征、人物和情节的如何设置等。第二章主要介绍了有关家族题材电视剧受众的分析，包括家族题材电视剧受众群体分析、受众接受原因的分析、受众接受反馈的分析。第三章是对于家族题材电视剧受众的审美接受的心理研究分析，包括家族题材电视剧在陌生化、区域性文化差异、意识形态层面带给受众的审美体验。第四章主要交代了受众对于家族题材电视剧的消费和满足，在观赏家族题材电视剧的过程中，受众是获得了怎样的消费满足与解构意愿。文章的最后是结语部分，对全文作了简单的概括和总结并对家族题材电视剧的前景进行了展望和预测。
[Abstract]:With the gradual maturity of TV drama creation and film market, the subject matter of TV play has gradually been diversified and typed. As the most popular way of art consumption and spiritual entertainment, TV plays are closely related to the development of human society. Family TV plays a very important role in many TV series types. Family TV dramas attract a large number of TV viewers with their magnificent narrative art and unreserved artistic vision. In recent years, frequently active in television screens. Under the requirement of the cultural industry marketization, film and television works are consumed by the broad audience as a kind of commodity, so what kind of commodity attribute does the family subject TV play have and then get the favor of the consumers (audience groups)? The consumer (audience group) in the family theme TV series what kind of consumption satisfaction, based on this write this article. This paper mainly studies the audience of family TV series. The purpose of this paper is to sort out the development of family drama from the angle of family drama creation and audience acceptance psychology through combing and analyzing family TV series. The relationship between family drama and audience is studied on the basis of detailed description of its subject matter. The full text is divided into five parts. The introduction part mainly narrates the literature summary about the family subject TV drama audience research and the related background of the family subject TV drama audience research. In the literature summary, it introduces the scholars and their works who study the family TV series. In the background introduction, it mainly talks about the environment of the current film and television works, including the media environment, the market-oriented environment and so on. The first chapter mainly introduces the text and audience acceptance of family TV series as a type, that is, what kind of family TV drama presents to the audience. In this chapter, the author mainly introduces the artistic features, cultural characteristics, characters and how to set up the plot of the family TV series for the audience. The second chapter mainly introduces the analysis of the audience of the family TV series, including the analysis of the audience group, the analysis of the reasons of the audience acceptance, the analysis of the audience receiving feedback. The third chapter is the psychological analysis of the aesthetic acceptance of the family TV series, including family TV series in strangeness, regional cultural differences, ideological level to bring the aesthetic experience of the audience. The fourth chapter mainly describes the audience's consumption and satisfaction of family TV series. In the process of watching family TV series, the audience is what kind of consumption satisfaction and deconstruction will. The last part of the article is the conclusion, which makes a brief summary of the full text and forecasts the prospect of family TV series.
【学位授予单位】：山东师范大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：J943

【共引文献】