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莞香文化及其产业化研究

发布时间:2019-04-09 20:10
【摘要】:莞香自宋朝传入东莞以来,一直以其上乘的品质和独特制造工艺闻名于世,上乘的莞香可遇而不可求。作为东莞历史悠久的产物,莞香不仅有着丰富的文化内涵,还蕴含着宝贵的精神财富。 本文以当前国家对文化产业和地方文化大发展,及东莞本地经济文化发展现状为研究背景,结合莞香的历史发展和现状,通过文献研究和田野调查,从莞香文化、莞香的历史、莞香独特的原因、莞香文化的发展以东莞文化产业化发展等多方面深入探讨莞香文化的价值,并结合东莞各镇区对莞香文化的传承个案,联系东莞政府关于推广莞香文化及莞香产业化发展等举措进行分析,指出其存在的不足,结合当地实际,提出对策及对莞香的未来发展的展望。全文共分四个部分: 本文第一部分通过分析国家和东莞地区对文化产业化发展的态度,阐述莞香的研究背景和探讨研究莞香的意义。 第二部分主要莞香的概况进行描述,对莞香有初步的认识。莞香的种植、生长、结香、取香等都充满独特性,这种独特性决定了莞香的不一样的经历。在莞香的历史长河中我们可以发现,莞香无论是在历史文化意蕴方面还是价值体现方面,都可以当之无愧地成为东莞的代表符号。 第三部分主要介绍莞香的文化。莞香在历史发展的过程中,经历过大起大跌,当中无论是对人还是对地方,都有着深远的影响。走到今天,受社会大力推进文化建议的大环境影响,莞香再次被推向历史的舞台,东莞各地纷纷挖掘莞香文化,开展保护莞香的行动,目的就是为了发扬莞香精神,以莞香这个产业来推动东莞经济和文化的发展。 第四部分主要介绍莞香文化的产业化发展。结合理论和实际,阐明莞香文化产业化的必要性,通过分析寮步镇的做法,指出莞香文化产业化过程中存在的不足,针对不足提出应对的办法,最后展望未来,莞香的产业化之路虽然不平坦,但是大有可为,地方政府应找对方向,迎难直上。
[Abstract]:Since the Song Dynasty was introduced to Dongguan, Dongguan has been known for its superior quality and unique manufacturing technology, the best Dongguan incense can meet and can not be asked. As a long history of Dongguan, Dongguan Xiang not only has rich cultural connotation, but also contains valuable spiritual wealth. Based on the current national cultural industry and local cultural development, as well as Dongguan local economic and cultural development situation as the research background, combined with the historical development and current situation of Dongguan Xiang, through literature research and field investigation, from the Dongguan culture, the history of Dongguan incense, The unique reason of Dongguan incense, the development of Dongguan culture, with the development of Dongguan culture industrialization and other aspects of in-depth discussion of the value of Dongguan culture, and combined with Dongguan towns and towns of Dongguan culture inheritance case, Based on the analysis of Dongguan government's measures to promote Dongguan culture and industrialization of Dongguan incense, this paper points out its shortcomings, puts forward countermeasures and prospects for the future development of Dongguan incense according to local reality. This paper is divided into four parts: the first part of this paper, through the analysis of the attitude of the country and Dongguan to the development of cultural industrialization, expounds the research background of Dongguan Xiang and discusses the significance of the study of Dongguan Xiang. The second part describes the general situation of Dongguan incense, and has a preliminary understanding of Dongguan incense. Dongguan planting, growth, aroma, and so on are full of uniqueness, this uniqueness determines the different experience of Dongguan incense. In the long history of Dongguan, we can find that Dongguan Xiang can be the representative symbol of Dongguan, both in the aspects of historical and cultural implication and in the embodiment of value. The third part mainly introduces the culture of Dongguan Xiang. Dongguan in the process of historical development, experienced a great fall, whether to people or to the place, has a far-reaching impact. Today, under the influence of the society's great efforts to promote cultural suggestions, Dongguan Xiang has once again been pushed to the stage of history. Dongguan has excavated Dongguan culture one after another, and carried out actions to protect Dongguan Xiang, in order to carry forward the spirit of Dongguan incense. Dongguan Xiang this industry to promote the economic and cultural development of Dongguan. The fourth part mainly introduces the industrialization development of Dongguan culture. Based on the theory and practice, this paper expounds the necessity of the industrialization of Dongguan culture, points out the shortcomings in the industrialization of Dongguan culture by analyzing the practices of Liaobu Town, and puts forward some countermeasures to solve the problems, and finally looks forward to the future. Although the road to industrialization of Dongguan Xiang is not smooth, but there is much to be done, local governments should find the right direction, meet the difficulties straight up.
【学位授予单位】:华中师范大学
【学位级别】:硕士
【学位授予年份】:2012
【分类号】:G124;S567.19

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