信息流优化在电子商务中的应用
本文关键词：信息流优化在电子商务中的应用，由笔耕文化传播整理发布。
信息流优化在电子商务中的应用
信息流优化在电子商务中的应用
全球经济发展进入信息经济时代，知识经济初露端倪。随着以计算机网络为核心的信息技术的迅速发展，国际互联网在全球的应用和普及，一种崭新的商务模式——电子商务应运而生，并在全球发展和推广。电子商务就是利用现代信息技术，主要是互联网技术来进行商务活动，是二十世纪末随着Internet的迅速发展而产生的新型商务形态。电子商务主要由物流、商流和信息流组成，其中信息流最重要，它是物流和商流流转的基础，能在更高的层次上对整个商务活动进行制约和监督。电子商务的顺利进行，必须以正确及时地传递各种所必需的信息，保证信息流的顺畅为前提。浅析浅析传统商务过程中信息流存在的不足，找出其中影响信息流顺畅的各种因素，对电子商务信息流涉及的相关环节加以优化，保证电子商务信息流的通畅，发挥电子商务处理信息及时高效的优势，增加企业自身竞争力，推动企业的发展和进步。 本文共分五章： 第一章 电子商务信息流优化的目的及意 义。本章分三部分。第一部分阐述了信息资源在生产中的意 义，第二部分阐述了电子商务信息流优化的目的与意 义，第三部分阐述本文所要讨论的范围，即电子商务信息流优化目前面临的主要不足及解决思路。 第二章 电子商务及信息流浅析浅析。本章分六部分。第一部分简要介绍电子商务，，第二部分阐述电子商务对于传统商务的优势，第三部分阐述了信息流对电子商务的影响，第四部分对传统信息流的形态和特点进行浅析浅析，第五部分阐述了信息流在电子商务条件下的特点，第六部分对传统商务信息流和电子商
吉林大学硕士学位论文务信息流进行比较浅析浅析，加深读者的理解。 第三章信息流优化浅析浅析。本章分四部分阐述如何使信息流优化。第一企业结构调整，第二企业流程重组，第三电子商务信息安全，最后完善信息管理体制。 第四章电子商务信息流优化模型。本章分三部分讨论了电子商务信息流优化模型。第一是企业内部信息流优化模型，第二是企业外部信息流优化模型，第三是企业内外信息流程优化模型的组合。 第五章电子商务实例模型浅析浅析。本章分两部分。本章对电子商务应用通用模型进行了浅析浅析，并针对福布斯商务网站进行了浅析浅析，首先介绍福布斯商务网站的概况，然后浅析浅析了福布斯网站资源结构，使读者对电子商务应用有更深层次的认识。 本文的结论是:电子商务作为一种新的经济运行方式，其发展受到人们越来越多的关注。电子商务依托信息技术、网络互连技术，转变了传统商务运营模式。在电子商务活动中，信息流是商务活动的中心，通过对电子商务信息流程进行优化，解决电子商务运作过程中信息流不足，实现电子商务信息资源的有效管理，构筑出适应信息时代电子商务高效运行的信息流模型。
【Abstract】 As the global economy is entering into information economy era, the knowledge economy has just appeared for a short time. With the development of information technology centering on computer network and pervasiveness of Internet application, a kind of new commerce model _ Electronic Commerce (EC) brings out, develops and rapidly expands in the world. E-commerce is a new-type commercial which utilize modern information technology mainly internet technology to carry on the commercial activity, came forth with rapid development of internet at the end of the 20th century. E-commerce is made up mainly by material flow business flow and information flow, among them information flow which is the foundation that material flow and business flow circulate is the most important and controls and supervises to the whole commercial activity at high level. The precondition of smooth development of e- commerce must be by transmitting various kinds essential information correctly and in time. The goal of the disquisition is to analyze information flow existing problem in the traditional business procedure to find out various kinds of factor influencing information flow among them, to optimize relevant link that the information flow of e-commerce, to guarantee smoothness of information flow of e- commerce, to exert the advantage of processing information in high- efficient and in time of e -commerce, to increase enterprises’ own competitiveness and to accelerate the development and progress of enterprise.This thesis consists of five chapters:Chapter I, the purpose and signification of information optimization in E-business. There are three sections in this chapter. The signification of information source for production is described in the first section. The purpose and signification of information flow optimization in E-business are described in the4second section. What is described in the third section is an overview of this thesis, \暬mainly about current main problems faced by information flow optimization in E-business and how to do with them.Chapter II, the analysis of E-business and information flow. There are six sections in this chapter. A brief introduction on E-business is described in the first section. The advantage about E-business to traditional business is described in the second section. The influence on E-business from information flow is described in the third section. An analysis on the form and trait of information flow in the traditional business is described in the fourth section. The trait of information flow ?in the E-business is described in the fifth section. In order to make readers further?understand it, a comparing analysis of information flow between traditional business and E-business is described in the sixth section.Chapter III, analysis on information flow optimization. There are four sections in this chapter. Adjusting the enterprise’ structure is described in the first section. Recombining the enterprise’ information flow is described in the second section. In the third section information security is described. In the last, perfecting information management system is discussed.Chapter IV, the model of information flow optimization in E-business. Wedivide this chapter into three sections in order to discuss the model of information flow optimization in E-business. In the first section the model of information flow optimization in the inner of an enterprise is discussed. In the second section the model of information flow optimization in the outer of an enterprise is discussed. In the third section, the combination of the inner and outer information flow optimization in an enterprise is discussed.Chapter V a real model analysis of E-business. This chapter consists two parts. We analyze the universal E-business model and take The Forbes as an example to discuss details. Fist we introduce the Forbes’ general situation, and then analyze the Forbes’ source structure to make readers further learn the Forbes.The conclusion of this thesis: As a
【关键词】 电子商务； 信息流； 优化； 信息技术； 互联网；【Key words】 E - commerce； Information Flow； Information Technology； Internet； Security authentication.；
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本文关键词：信息流优化在电子商务中的应用，由笔耕文化传播整理发布。
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