流动人口对城乡移动通信扩散的影响机制研究

发布时间：2018-03-07 18:46

本文选题：移动通信扩散　切入点：网络效应　出处：《财经论丛》2017年06期 　论文类型：期刊论文

【摘要】：本文从微观个体的角度,证实网络效应在我国城乡移动通信扩散过程中的作用,揭示流动人口在城乡之间发挥传导作用并影响城乡移动通信扩散差距的内在机制。研究结果发现,网络效应对城乡移动通信扩散均发挥显著的正向作用,且城市地区的网络效应大于农村地区;城市强网络效应促使移动电话在流动人口群体内加速扩散,使流动人口的网络效应增强;移动电话在流动人口群体内的扩散对农村移动通信扩散具有促进作用,表现为与亲人之间联络产生的直接效应和通过增加农村安装基础产生的间接效应。流动人口在城乡群体之间发挥传导作用,最终使城乡移动通信扩散的差距得以缩小。
[Abstract]:This paper proves the role of network effect in the process of mobile communication diffusion in urban and rural areas in China from the perspective of micro-individuals. The results show that the network effect plays a significant positive role in the spread of mobile communication between urban and rural areas. The network effect in urban areas is greater than that in rural areas, and the strong network effect in urban areas promotes the rapid diffusion of mobile phones in the floating population group and enhances the network effect of mobile population. The proliferation of mobile phones within mobile population groups has a positive effect on the diffusion of mobile communications in rural areas. The direct effect of communication with relatives and the indirect effect by increasing the rural installation foundation. The floating population plays a conductive role between urban and rural groups, and finally the gap between urban and rural mobile communication diffusion can be narrowed.
【作者单位】：上海财经大学国际工商管理学院;
【基金】：上海财经大学研究生创新基金资助项目(2013110541)
【分类号】：C924.2;F623

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