《周末画报》：21世纪初中国时尚文化的人文解读（2004-2014）

发布时间：2018-01-18 07:20

本文关键词：《周末画报》：21世纪初中国时尚文化的人文解读（2004-2014）　出处：《暨南大学》2015年硕士论文　论文类型：学位论文

【摘要】：21世纪科学技术的发展日趋蓬勃,各式各样的文化利用新媒体的技术来传播自己独特的文化,社会文化多样化的格局逐渐成熟,人们从以往的单向接收文化信息改为双向互动传递模式。主流文化、大众文化、精英文化、娱乐文化和时尚文化等在报纸、网络、杂志、电视、微信、微博等媒介中日渐繁荣,也反映了文化市场的日益开放和包容的心态。然而,在新时期文化建设领域,人们群众希望构建积极向上文化的声音也越来越多,特别是在价值观和审美取向上与主流文化不一样的时尚文化面临更大的挑战,时尚文化期望能在21世纪的文化领域中找到一个适合表达自身、寻求更多认同的文化平台。以新一代中国白领阶层和时尚精英为主要目标读者人群的杂志式画报《周末画报》则是当代时尚文化中典型的代表,以其带有时尚性、前瞻性、可读性、思考性和人文性的时尚文化内容向我们展示出21世纪初时尚文化界正发生潜移默化的改变;不再是纯粹地展示时尚和构筑时尚神话,它将试图给我们讲述时尚的新内涵,发现新的时尚基因;让我们领略21世纪中国的人文时尚风情,并指出为何21世纪的社会需要人文时尚。本文尝试通过《周末画报》的生活版内容中的奢侈品文化、美容文化、时尚休闲生活文化作深入的人文解读,分析其洞察社会,品味人生的时尚理念。
[Abstract]:In twenty-first Century the development of science and technology is flourishing, every kind of culture through the use of new media technology to spread their own unique culture, social cultural diversity pattern gradually mature, people from the previous one-way receive cultural information to two-way interaction transmission mode. The mainstream culture, popular culture, elite culture, entertainment culture and fashion culture in the newspaper. Network, magazine, TV, WeChat, micro-blog and other media of growing prosperity, also reflects the cultural market increasingly open and inclusive attitude. However, in the field of cultural construction in the new period, people hope to build a positive cultural voice more and more, especially in the values and aesthetic orientation and the mainstream culture is not the same fashion culture faces greater challenges, fashion culture is expected to find a suitable to express itself in twenty-first Century in the cultural field, seeking more culture platform Pictorial magazine. "With a new generation of Chinese white-collar workers and fashion elite as the main target audience of the weekend pictorial > is a typical representative of contemporary fashion culture, with fashion, prospective, readability, thinking fashion culture content and humanity show us at the beginning of the twenty-first Century fashion culture circle there is a subtle change; is no longer purely fashion and fashion show to build a myth, it will try to tell us about the new connotation of fashion, fashion find new genes; let us appreciate the humanistic Chinese twenty-first Century fashion style, and points out why the twenty-first Century society needs humanistic fashion. This article attempts to luxury culture, life magazine version of the content > in the < weekend beauty culture, fashion leisure culture deeply humanistic interpretation, analysis of its insight into the social life taste, fashion ideas.

【学位授予单位】：暨南大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：G122

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