文化比较视野下的中日接待业研究

发布时间：2018-03-11 03:05

本文选题：中日旅游　切入点：文化比较　出处：《东北财经大学》2013年硕士论文　论文类型：学位论文

【摘要】：中日邦交正常化后,伴随着中国的发展,两国贸易也随之增加,民间交流的深度不断加强。在日本人与中国人进行旅游交流时,由于文化、习惯、思维等差异,会出现许多误解,各自都有可以改进的空间。最主要的原因就是相互之间的理解不到位。作为有着悠久历史的礼仪之邦——中国,哪怕是碍于面子,也应该向客人提供最好的高级服务,而原本从中国学习礼节的日本,却也独创了以Hospitality为基础的旅游接待方法。Hospitality,即Hospitality,日语为OMOTENASHI,在中文里多翻译成接待业——宏观尺度上。旅游接待常常出现这样的情景：虽然想要好好接待国际旅游者,但却不能够满足对方的要求,有时竟不知客人要求什么。这是异文化之间交流的常见问题,研究之对很好地发展国际旅游十分重要。不光是中国方面,现在前往日本的中国旅游者很多,如果不能提供中国游客所需,提供的却是“文不对题”,也不会得到中国游客的满意。现在在日本国内,面向中国游客的旅游接待,已经由东京的秋叶原、上野和横滨的中华料理节,扩大到几乎遍布全国的一般景点,在任何的商业综合体,都可以看到银联标志、会说中文的店员、中国语广播和导购文字。日本已全面再度开始学习中国文化,以便提高文化的国际旅游接待能力。为此,需要研究中日旅游接待的文化差异,不仅要知道客源国旅游者行为的固有模式,也要探究为何这样行为。在本次论文中,将确认中日间游客数量的推移,中日的旅行政策,和相互之间的理解状况。在此之后,理解日本人应该了解的中国的贫富差距,户籍制度,和教育制度等。这是理解中国人的职业差别意识和对于服务的认识的重要一环。最后,比较有关Hospitality的中日差距的实例。、为方便统计,本研究的”中国人”系指中国大陆居民,不包括港澳台在住的中国人。
[Abstract]:After the normalization of diplomatic relations between China and Japan, with the development of China, the trade between the two countries has also increased, and the depth of people-to-people exchanges has been continuously strengthened. When Japanese and Chinese travel and exchange, due to differences in culture, habits, thinking, etc. There will be many misunderstandings, each of which has room for improvement. The main reason is that mutual understanding is not in place. China, as a nation of ceremonies with a long history, even because of face, The guests should also be provided with the best quality service, and Japan, which originally learned etiquette from China, But they also invented the Hospitality based tourist reception method. Hospitality, or OMOTENASHIin Japanese, is often translated into the hospitality industry on a macro scale. This is often the case in tourist hospitality: although you want to take a good look at international tourists, But they can't meet each other's demands, and sometimes they don't know what the guests are asking for. This is a common problem in the exchange of different cultures, and research is very important to the development of international tourism. It's not just the Chinese side. There are a lot of Chinese tourists going to Japan now. If they can't provide what they need, they will not be satisfied with the Chinese tourists. Now in Japan, the tourist reception for Chinese tourists has been expanded from Akihabara in Tokyo, Ueno and Yokohama to the Chinese Restaurant Festival, which covers almost all the country's general scenic spots, in any commercial complex. You can see the UnionPay logo, Chinese-speaking clerks, Chinese radio and purchase guides. Japan has fully begun to learn Chinese culture again in order to improve its international tourist reception capacity. Therefore, it is necessary to study the cultural differences of tourism reception between China and Japan, not only to know the inherent patterns of tourists' behavior, but also to explore why. In this paper, we will confirm the progress of the number of tourists between China and Japan. The travel policy of China and Japan, and their understanding of each other. After that, understand the gap between the rich and the poor and the household registration system that the Japanese should understand. And the educational system. This is an important part of understanding the Chinese people's sense of occupational difference and their understanding of service. Finally, compare the examples of the Hospitality gap between China and Japan. For the convenience of statistics, "Chinese" in this study refers to Chinese residents in mainland China, excluding those living in Hong Kong, Macao and Taiwan.
【学位授予单位】：东北财经大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：G04;F593.13;F592

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