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中韩群际接触对中国大学生跨文化态度的影响

发布时间:2019-01-09 10:10
【摘要】:由于文化相似性和历史渊源,中韩两国建交虽短,跨文化交流发展却极为迅速,除了持续发展的经贸关系,文化上的交流与合作也不断深化。20世纪90年代,“韩流”作为韩国文化发展战略,得到政府的大力支持和推广。“韩流”进入中国后大受欢迎,在旅游,留学,饮食,时尚等各个方面引发“韩国热”。进入21世纪后,“韩流”利用新媒体传播快,受众广的优势,抢占了中国网络文化市场的有利地位。同时中国的蓬勃发展也吸引了许多韩国人来华旅游留学或交流。因此中国青少年不仅可以通过大众媒体接触韩国文化,也有更多机会与韩国人进行面对面交流。根据Allport(1954)群际接触假说,直接接触可以有效减少针对外族群体的偏见,减轻交流过程中的紧张感并改善对外族群体的态度。而Schiappa等人(2005)认为除了直接接触,通过大众媒体与外族群体产生间接接触也可以产生相似效果。因此,本文试图通过对中国大学生进行问卷调查和访谈研究直接或间接的中韩群际接触对大学生跨文化态度的影响同时验证群际接触假说是否适用于中国文化环境下的跨文化交流活动。研究结果表明,与没有任何中韩接触的大学生相比,有过直接接触或通过大众媒体进行间接接触的大学生们总体上对于韩国人的偏见较少,在交流过程中也较少感觉到紧张感,而跨文化态度也更为积极。
[Abstract]:Because of the cultural similarity and historical origin, although the establishment of diplomatic relations between China and South Korea is short, cross-cultural exchanges have developed very rapidly. In addition to the sustained development of economic and trade relations, cultural exchanges and cooperation have also continued to deepen. In the 1990s, As a strategy of Korean cultural development, Hanliu has been strongly supported and popularized by the government. After entering China, the Korean Stream became popular and caused Korean fever in tourism, study abroad, diet, fashion and so on. After entering the 21 st century, Hanliu took advantage of the rapid spread of new media and wide audience to seize the favorable position of China's network culture market. At the same time, China's vigorous development has attracted many Koreans to visit China to study abroad or exchange. Therefore, Chinese teenagers not only have access to Korean culture through mass media, but also have more opportunities to communicate face to face with Koreans. According to Allport (1954) intergroup contact hypothesis, direct contact can effectively reduce prejudice against foreign groups, reduce tension during communication and improve attitudes towards foreign groups. Schiappa et al. (2005) thought that in addition to direct contact, indirect contact with foreign groups through mass media could produce similar effects. therefore This paper attempts to investigate the effects of direct or indirect inter-group contact between China and South Korea on cross-cultural attitudes of college students through questionnaires and interviews among Chinese college students and to verify whether the hypothesis of inter-group contact is applicable to the Chinese cultural environment. Cross-cultural exchange activities. The results show that, compared with college students who have not had any contact with China and South Korea, college students who have had direct contact or indirect contact through the mass media generally have less prejudice against Koreans and feel less tension in the course of communication. And cross-cultural attitude is also more positive.
【学位授予单位】:上海外国语大学
【学位级别】:硕士
【学位授予年份】:2017
【分类号】:G645.5;G125

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