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俄罗斯与中国在商业领域的文化关系研究

发布时间:2023-02-06 12:55
  在二十一世纪,许多国际公司纷纷进入国际市场。在国际商务领域争夺市场和势力范围的斗争中,胜利者将会理解竞争对手和商业伙伴的文化优势及劣势,激励、抑制、灵活性等因素。特别是随着俄中企业数量的不断增加,俄中两国的合作也逐年增加。了解企业文化,可以影响俄中企业合作的特点和价值,这已经成为企业之间常见的做法。在这种情况下,价值观是人们对善与恶,对与错,重要与不重要的基本理念。通过评估特定文化的价值来定义商业文化已成为一种方式,这些文化的价值评估对于俄罗斯和中国的商业文化是合乎情理的。此外,根据已有的格尔特霍夫斯泰德模型,可以直观地显示出对两种不同文化的评估。因此,我们可以通过商业文化中的文化差异,提出建议以消除现有的差异。顺便说一下,目前中国的实际情况有所不同。由于中国接受了许多西方先进的思想和技术,过去的集体主义成为了当今大多数年轻人心目中一种旧观念的体现。而且,近年来,企业管理者的地位发生了重大变化。中国经理现在拥有更多自主权。特别是在国有企业,他们有了聘请和解雇员工的权利。决策权更加分散,尤其是在处理市场营销和采购等问题中,中国企业中党组织原有的决策作用减弱了。此外,有迹象表明,俄罗斯企业...

【文章页数】:93 页

【学位级别】:硕士

【文章目录】:
摘要
Abstract
Chapter 1 Introduction
    1.1 Background
    1.2 Statement of the problem
    1.3 Objective and Significance of the Study
    1.4 Literature review
        1.4.1 Culture and cross-culture communication
        1.4.2 Business communication
    1.5 Contents and Methods of the Study
        1.5.1 Contents of the Study
        1.5.2 Methods of the Study
Chapter 2 A Hypothesis Development and Theoretical Framework of the Study
    2.1 Theoretical foundation
        2.1.1 Geert Hofstede Theory and Model
        2.1.2 Business relationship between Chinese and Russian
        2.1.3 Complexities and contradictions of the Russian-Chinese business
        2.1.4 Comparison of business cultural characteristics in Russia and China onbasis of Hofstede’s Model
    2.2 Hypothesis Development
    2.3 Theoretical Framework
    2.4 Chapter Summary
Chapter 3 Research Methodology
    3.1 Research design and survey instrument
    3.2 Research Process
    3.3 Survey results analysis on cultural differences in business between Russiansand Chinese
        3.3.1 Descriptive part of analysis
        3.3.2 Practical part of analysis
    3.4 Hypothesis testing
    3.5 Chapter Summary
Chapter 4 Suggestions and recommendation
    4.1 Suggestions for improving cultural relations between Russians and Chinese.
    4.2 Recommendation for Russian and Chinese companies
    4.3 Recommendation for improving business relations between Chinese andRussian
    4.4 Recommendation for further research
    4.5 Chapter Summary
Conclusion
References
Appendix 1 Questionnaire
Appendix 2 List of responded companies
Acknowledgements



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