移动环境下基于价值链的图书馆价值创造研究

发布时间：2018-01-13 23:01

本文关键词：移动环境下基于价值链的图书馆价值创造研究　出处：《天津工业大学》2017年硕士论文　论文类型：学位论文

【摘要】：价值链的概念自提出以来,价值链理论的研究重心从企业内部向外部的逐步转移,经历了企业价值链,到企业外部价值链,再到产业价值链。产业价值链不仅包括企业在实体范围内所进行的价值活动,还包括企业与外部环境所进行的一系列外部价值活动。移动互联网背景下,手机、平板电脑和其他移动手持设备在读者群中已经广泛普及,读者的阅读行为发生了巨大的变化,这种变化促使着图书馆的服务模式发生变革。本文将价值链理论应用于图书馆学这一新的领域,是价值理论应用于实体企业类之外组织的新拓展,有助于完善和深化图书馆价值理论,为图书馆服务质量的改进、竞争优势的增加提供理论基础与方法思路。本文首先对图书馆价值、图书馆价值链以及价值创造的研究现状进行的梳理与总结。第二章就本文涉及到的相关理论进行了详细阐述。在此基础上,第三章构建了移动环境下基于价值链的图书馆价值创造机制,价值链上的供应商、图书馆和用户三者是保证价值创造机制有效运行的重要基础,其中用户的作用尤为特殊,既是价值链的"尾",也是价值链的"头",而"尾"向"头"的跳跃,图书馆则可以发挥更多、更大的作用。为了更深入了解移动环境下图书馆价值创造存在的阻力或问题,第四章以图书馆价值创造机制为基础,针对供应商、图书馆和用户各自的行为特征,采用了不同的研究方法对移动环境下图书馆价值创造进行了分析。第五章提出了移动环境下图书馆价值创造的具体措施。由于图书馆在价值链中的最具有主动权的一方,因此如何实现与上游供应商的完美合作、与下游用户的有力互动是图书馆实现价值创造的基本思路。而构建商、馆云服务平台、打造图书馆"微"应用专业服务团队等自然而然是其基本途径。最后,第六章对本文的主要结论进行了总结并指出未来研究的方向。
[Abstract]:Since it was proposed the value chain, value chain theory, the research focus from internal to external transfer gradually, through the enterprise value chain, enterprise external value chain, the value chain of the industry. The industry value chain includes not only the value of the activities carried out within the scope of the enterprise in the entity, including enterprise and external environment for a series of external value activities. Under the background of the mobile Internet, mobile phone, tablet computer and other mobile handheld readers have been widely popular, great changes have taken place in reading behavior, this change makes the library service mode change. The value chain theory is applied to study this new library the field is a new application of value theory in the entity class outside the organization, helps to improve and deepen the theoretical value for the library, the library service quality improvement, competitive advantage To provide more theoretical basis and methods of thinking potential. This paper firstly summarized the value of library, and the research status of the library value chain and value creation. The second chapter combs related theories involved in this paper are discussed in detail. On this basis, the third chapter establishes the value chain value creation mechanism based on mobile library environment the value chain, suppliers and users of the three library is an important basis to ensure the effective operation of the mechanism of value creation, the user role is particularly special, is the value chain of the "tail", but also the value chain "head" and "tail" to the "head" of the jump, library can play more and more big role. In order to better understand the library mobile environment value creating obstacles or problems, the fourth chapter to the library value creation mechanism based on suppliers, libraries and users for their For the characteristics of Library mobile environment value creation are analyzed different research methods. The fifth chapter puts forward some concrete measures for library mobile environment. Because of the library value creation in the value chain is the most active right side, so how to achieve the perfect cooperation with upstream suppliers and downstream, strong interaction the user is the basic ideas of library to achieve value creation. And the construction of business hall, cloud service platform, build the library "micro" Application of professional service team is naturally the basic approaches. Finally, the sixth chapter summarizes the conclusions and points out the future research direction.

【学位授予单位】：天津工业大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G250.7

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