徐州市鼓楼老工业区文化创意产业发展政策研究

发布时间：2018-03-21 22:14

本文选题：鼓楼老工业区　切入点：文化创意产业　出处：《西北农林科技大学》2017年硕士论文　论文类型：学位论文

【摘要】：城市老工业区为我国建立独立完整的工业体系作出了突出贡献,但在长期发展过程中也出现了产能落后、基础设施老化、环境污染等问题,亟待转型发展。徐州市鼓楼老工业区被纳入全国城市老工业区搬迁改造试点的21个老工业区之一。鼓楼区政府抓住政策机遇,在推进老工业区发展文化创意产业方面制定了一系列政策,取得了明显的成效。本文的研究基于《全国老工业基地调整改造规划(2013-2022年)》、《文化部“十三五”时期文化发展改革规划》等政策背景,通过个案研究法、实地调查法、文献研究法,对基层政府推进鼓楼老工业区文化创意产业发展的政策进行梳理,重点研究“文化强区”战略、“四园四区”规划、“双招双引”政策等实施的情况和成效,分析政策中存在的问题,比如投融资政策不完善、园区发展缺乏宏观指导政策、文化创意人才引进政策不健全等。运用新公共管理理论、公共政策理论,总结德国鲁尔区、英国谢菲尔德文化产业园区和美国匹兹堡发展文化创意产业的政策经验。最后,提出进一步促进鼓楼老工业区文化创意发展的政策建议:一是政府构建多元化的投融资政策体系,包括强化财政资金扶持、鼓励社会资本进入文化创意领域、出台针对小微企业的扶持政策;二是政府出台文化创意产业园区发展的宏观指导政策,包括制定统一的园区准入标准、建立大园区管理机制、构建园区公共服务平台;三是政府制定多渠道复合型人才引进培养政策,包括完善“招才引智”政策吸引高端人才、完善公务人员招录政策招引管理人才、出台“政研企”共建政策培养储备人才。本文得出以下结论:国家出台有关文化创意产业发展的政策可以作为老工业区转型发展的依据,促进老工业区文化创意产业发展的政策要因地制宜,老工业区发展文化创意产业的关键在于政府构建完善的政策体系。本文研究的创新点主要是在国家出台全国老工业基地调整改造十年规划背景下进行的,选取列入首批全国试点的徐州市鼓楼老工业区为案例,研究其文化创意产业发展政策中存在的成效和问题,并从管理学视角对基层政府如何更好地促进鼓楼老工业区文化创意产业发展提出政策建议,希望为政府进一步出台老工业区发展的政策提供参考。
[Abstract]:The old urban industrial zones have made outstanding contributions to the establishment of an independent and complete industrial system in our country, but in the long-term development process there have also been problems such as backward production capacity, aging infrastructure, environmental pollution, and so on. The Gulou Old Industrial Zone in Xuzhou is one of the 21 old industrial zones that are included in the pilot project of relocation and transformation of the old urban industrial zones in Xuzhou, and the government of the Gulou District has seized the opportunity of the policy. A series of policies have been formulated to promote the development of cultural and creative industries in the old industrial areas. The research in this paper is based on the policy background of "the National Old Industrial Base Adjustment and Transformation Plan 2013-2022" and the "Cultural Development and Reform Plan of the 13th Five-Year Plan" of the Ministry of Culture, through case study and field investigation. Literature research method, combing the policies of grass-roots governments to promote the development of cultural and creative industries in Gulou Old Industrial Zone, focusing on the implementation of the strategy of "strong cultural areas", the "four gardens and four districts" planning, the policy of "double recruitment and double quotation", and so on. Analyzing the problems existing in the policy, such as the imperfect investment and financing policy, the lack of macro-guiding policy for the development of the park, the imperfect policy for the introduction of cultural and creative talents, etc. Using the theory of new public management and the theory of public policy, summarize the Ruhr district of Germany. Policy experience in the development of cultural and creative industries in Sheffield Cultural Industry Park and Pittsburgh, United States of America. Some policy suggestions are put forward to further promote the cultural and creative development of Gulou Old Industrial Zone. First, the government should build a diversified investment and financing policy system, including strengthening financial support and encouraging social capital to enter cultural and creative fields. Second, the government should introduce macro-guiding policies for the development of cultural and creative industry parks, including the establishment of unified admission standards, the establishment of management mechanisms for large parks, and the construction of public service platforms. Third, the government has formulated policies for the introduction and training of multi-channel and composite talents, including improving the policy of "recruiting talents and attracting intelligence" to attract high-end talents, and perfecting the policies of recruiting and recruiting public servants to attract and attract management talents. This paper draws the following conclusions: the national policies on the development of cultural and creative industries can be used as the basis for the transformation and development of the old industrial zones. Policies to promote the development of cultural and creative industries in old industrial areas should be tailored to local conditions. The key to the development of cultural and creative industries in the old industrial areas lies in the establishment of a sound policy system by the government. The innovation of this paper is mainly carried out under the background of the national 10-year plan for the adjustment and transformation of the old industrial bases. Taking the Gulou Old Industrial Zone of Xuzhou City as a case study, the paper studies the achievements and problems in the development policy of cultural and creative industries in Xuzhou City, which is included in the first batch of national pilot projects. From the perspective of management, the author puts forward some policy suggestions on how to better promote the development of cultural and creative industries in Gulou old industrial zone, hoping to provide reference for the government to further issue the policy of the development of the old industrial zone.
【学位授予单位】：西北农林科技大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G124;F427

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