红雁池电厂竞争力提升路径研究

发布时间：2018-03-22 01:33

本文选题：红雁池电厂　切入点：竞争力水平　出处：《石河子大学》2017年硕士论文　论文类型：学位论文

【摘要】：世界经济的快速发展,使得国际市场的竞争变得更加的激烈,我国的发电企业同样需要在这样的市场当中立足,就应当学会如何抓住发展的机遇、降低所面临的风险,拓宽业务范围,占据更多的市场份额,这样才能够保证企业在国际市场中占据一席之地。而在发电企业发展的过程中,首先需要政府以及相关的部门的支持,同时企业自身需要不断增强竞争力,从根本上保证企业能够快速、平稳地发展。基于这种情况,本文将以红雁池电厂为例,对于电力企业的竞争力提升问题进行分析研究,根据实际问题提出相应的解决方案。研究运用所学MBA理论知识,深入分析了红雁池电厂的竞争力。首先,通过对红雁池的发展现状分析,总结了其在市场竞争力方面存在的问题及不足;其次,重点从表现层、制度层和核心文化层就红雁池电厂竞争力的培育和提升途径问题展开探究;最后,根据研究,就如何提升红雁池电厂的企业竞争力,从技术软实力提升、人才队伍建设和企业文化构建等五个层面提出了相关对策和建议,为推动红雁池企业发展,提升市场竞争力水平提供了一些借鉴和参考。研究主要得出几点结论:其一,红雁池电厂当前发展中存在的一些问题,如内部管理制度不完善、缺乏企业战略规划、企业资源较为分散等,这些要素都在一定程度上制约了红雁池电厂的竞争力水平;其二,随着新能源等产业的发展不断成熟,红雁池电厂要想提升自身竞争力水平,还需要从企业文化、技术升级以及完善内部管理制度等几个方面加以优化,只有这样才能够全方位、多视角来提升企业的竞争力水平,推动企业健康发展;第三,红雁池电厂竞争力问题的研究结果,对电力行业中同类型企业同样具指导作用,因为进行技术升级、推动产业转型、完善内部管理机制、加强核心企业文化的建设等,能够对规范发电行业企业的管理和促进市场发展提供一些借鉴和参考。
[Abstract]:With the rapid development of the world economy, the competition in the international market becomes more intense. The power generation enterprises in our country also need to establish themselves in such a market, so they should learn how to seize the opportunities for development and reduce the risks they face. Only by broadening the scope of business and occupying more market share can enterprises take a place in the international market. In the process of developing power generation enterprises, they need the support of the government and related departments first. At the same time, the enterprises themselves need to continuously enhance their competitiveness so as to ensure that the enterprises can develop rapidly and smoothly. Based on this situation, this paper will take Hongyanchi Power Plant as an example to analyze and study the competitiveness of power enterprises. According to the practical problems, the corresponding solutions are put forward. The competitiveness of Hongyanchi Power Plant is deeply analyzed by using the theoretical knowledge of MBA. Firstly, through the analysis of the current situation of the development of Hongyan Pool, It summarizes the problems and shortcomings in the market competitiveness. Secondly, it focuses on exploring the ways to foster and enhance the competitiveness of Hongyanchi Power Plant from the aspects of performance, system and core culture. Finally, according to the research, In order to promote the development of Hongyanchi power plant, this paper puts forward some relevant countermeasures and suggestions on how to enhance the competitiveness of Hongyanchi power plant from five aspects of technological soft power enhancement, talent team construction and enterprise culture construction. The main conclusions are as follows: first, some problems existing in the current development of Hongyanchi Power Plant, such as imperfect internal management system, lack of enterprise strategic planning, The resources of enterprises are more dispersed, these factors all restrict the competitiveness of Hongyanchi Power Plant to a certain extent. Secondly, with the development of new energy and other industries, Hongyanchi Power Plant wants to improve its competitiveness. It also needs to be optimized from the aspects of corporate culture, technological upgrading and improvement of internal management system. Only in this way can we enhance the competitiveness of enterprises in all directions and from multiple perspectives to promote the healthy development of enterprises; third, The results of the research on the competitiveness of Hongyanchi Power Plant have the same guiding role for the same type of enterprises in the power industry, because of upgrading technology, promoting industrial transformation, perfecting the internal management mechanism, and strengthening the construction of core enterprise culture, etc. It can provide some reference for standardizing the management of power generation industry and promoting the development of the market.
【学位授予单位】：石河子大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F426.61

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