基于哈佛框架的SCG公司财务分析
发布时间:2018-01-14 10:47
本文关键词:基于哈佛框架的SCG公司财务分析 出处:《对外经济贸易大学》2017年硕士论文 论文类型:学位论文
【摘要】:近年来,淡水资源的匮乏与经济快速发展,使得水务行业,成为政府、国民、企业资本共同关注的对象。由于行业有着前期投资大、周期长、公益性质导致的低收益率等特殊性,对进入企业的资本实力有着较高的要求。同时,由于已进入企业近年来在政策及资本支持下,纷纷扩张,行业竞争不断加剧,过快的企业扩张及行业技术的不成熟,使得企业暴露出很多问题,这也迫使企业要及时调整战略决策和经营决策,作为提供决策支持信息的重要手段,财务分析就显得至关重要。本文通过哈佛分析框架作为主要分析工具,分为五个部分,分析阐述该工具的分析目标、分析方法、分析过程与分析结论,并给予信息使用者决策支持。以模拟的案例公司公开报表数据及内部资料(收入及利润相关数据、业务活动资料等)为技术分析的基础数据资料,从企业经营的宏观环境出发,分析了SCG公司及所处行业的背景,结合使用的PEST工具与SWOT分析来详细论证SCG公司所处的外部环境以及其内部定位,引入了本文将要使用的哈佛分析框架;通过财务报表分析的重点--资产负债表、损益表、现金流量表、财务比率、上市公司指标及综合分析,来揭示SCG公司真实财务状况、经营状况,以找出存在的问题,从而结合行业发展前景预测拟定SCG公司的未来战略制定,最终,对研究成果进行总结,针对案例公司当前存在的投资回报率逐年降低,公司整体的成本居高、盈利能力逐年下降过于依赖外部资金扩张而导致偿债能力降低等问题,给予管理层“集中打造核心竞争力,加强发展多元化,加强成本费用控制,调整企业的结构”的决策建议以及投资者“把握两会政策时机,现阶段SCG公司有着较大的投资价值及成长空间”的建议。
[Abstract]:In recent years, the shortage of fresh water resources and the rapid development of economy make the water industry become the common concern of government, national and enterprise capital. The particularity of the low rate of return caused by the nature of public welfare has higher requirements for the capital strength of entering the enterprise. At the same time, because of entering the enterprise in recent years under the policy and capital support, one after another expansion. With the increasing competition, the rapid expansion of enterprises and the immature technology of the industry, many problems are exposed, which also force the enterprises to adjust their strategic and operational decisions in time. As an important means to provide decision support information, financial analysis is very important. This paper uses the Harvard analysis framework as the main analysis tool, divided into five parts, to analyze the analysis objectives of the tool. Analysis method, analysis process and analysis conclusion, and give information user decision support. Report data and internal data (income and profit related data) of simulated case company. As the basic data of technical analysis, this paper analyzes the background of SCG Company and its industry from the macro environment of enterprise management. Combining the PEST tools and SWOT analysis to demonstrate the external environment and its internal positioning of SCG Company in detail, this paper introduces the Harvard analysis framework to be used in this paper. Through the key points of financial statement analysis-balance sheet, income statement, cash flow statement, financial ratio, listed company indicators and comprehensive analysis, to reveal the true financial situation of SCG, operating conditions. In order to find out the existing problems, combined with the industry development prospects forecast to formulate the future strategy of SCG company, finally, to summarize the research results, the current investment rate of return on the case companies has been reduced year by year. The overall cost of the company is high, the profitability decline year by year, too dependent on the expansion of external funds, resulting in reduced solvency and other issues, to give the management "focus on building core competitiveness, strengthen the development of diversification." Strengthen the cost cost control, adjust the structure of the enterprise "the decision suggestion and investor" "grasp the policy opportunity of the two sessions, at present SCG company has the bigger investment value and the growth space" suggestion.
【学位授予单位】:对外经济贸易大学
【学位级别】:硕士
【学位授予年份】:2017
【分类号】:F285
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本文编号:1423268
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