我国文化创意产业融资工具选择研究

发布时间：2018-01-12 18:27

本文关键词：我国文化创意产业融资工具选择研究　出处：《东北师范大学》2012年硕士论文　论文类型：学位论文

【摘要】：20世纪90年代以来，随着经济全球化步伐加快和科学技术迅猛发展，以知识、技术、智能为特征的文化创意产业在全球范围内迅速崛起，并成为许多国家国民经济新的增长点。文化创意产业发展水平成为衡量一个国家和地区软力量的重要标志。在文化创意产业迅速发展的过程中，资金短缺成为文化企业生产、经营、发展的最大桎梏。目前，融资工具种类繁多，各具特色且有自己适合的领域。文化企业具有共同的产业特性，同时亦存在着两极化严重的问题。这导致企业在融资过程中阻力重重，如何根据自身条件、资金需求选择合适的融资工具，成为该产业亟待解决的重要问题之一。本文针对文化创意产业如何进行融资工具选择作以下初步探讨。第一部分，总结国内外文化创意产业及投融资工具方面的文献综述，并对本文涉及的相关概念进行界定，明确文化创意产业的概念和范围。第二部分，梳理文化创意产业发展历程，总结产业特点。围绕文化创意产业的特点，对文化创意产业目前融资现状进行分析，提出融资存在的问题。第三部分，从文化创意产业典型行业电影业、广告业、出版业入手，通过分解价值链，，分析文化创意产业资金需求的特征。第四部分，从直接融资、间接融资两种融资渠道介绍不同融资工具的融资特点，及各种融资工具适应的不同条件。第五部分，根据不同融资工具的融资条件和限制以及工具本身的特点，分析其适应的文化企业类型，列举成功选择的案例。并对文化创意产业创新型融资工具-文化产业投资基金进行介绍和分析。第六部分，总结文化企业如何进行融资工具的选择。
[Abstract]:Since 1990s, with the acceleration of economic globalization and the rapid development of science and technology, the cultural and creative industries characterized by knowledge, technology and intelligence have risen rapidly in the global scope. And become a new growth point of the national economy of many countries. The level of development of cultural and creative industries has become an important symbol to measure the soft power of a country and region. In the process of rapid development of cultural and creative industries. The shortage of funds has become the biggest shackle for the production, management and development of cultural enterprises. At present, there are many kinds of financing tools, each with its own characteristics and suitable fields. Cultural enterprises have common industrial characteristics. At the same time, there is a serious problem of polarization, which leads to a lot of resistance in the process of financing, how to choose the appropriate financing tools according to their own conditions. It has become one of the important problems to be solved urgently. This paper makes the following preliminary discussion on how to select financing tools for cultural and creative industries. The first part summarizes the literature review of cultural creative industry and investment and financing tools at home and abroad, and defines the related concepts involved in this paper, and clarifies the concept and scope of cultural creative industry. The second part, combs the cultural creative industry development course, summarizes the industry characteristic, revolves around the cultural creative industry characteristic, carries on the analysis to the cultural creative industry present financing present situation, proposes the financing existence question. The third part, from the typical industries of cultural and creative industries, film industry, advertising industry, publishing industry, through the decomposition of the value chain, analysis of the characteristics of cultural and creative industry capital demand. Part 4th introduces the financing characteristics of different financing instruments and the different conditions of different financing instruments from two financing channels: direct financing and indirect financing. In the 5th part, according to the financing conditions and limitations of different financing instruments and the characteristics of the tools themselves, this paper analyzes the types of cultural enterprises that adapt to them. It also introduces and analyzes the cultural industry investment fund, which is an innovative financing tool for cultural and creative industries. Part 6th summarizes the choice of financing tools for cultural enterprises.
【学位授予单位】：东北师范大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：F832;G124

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