我国民营银行战略管理研究

发布时间：2018-02-23 17:54

本文关键词： 民营银行战略管理 SWOT分析战略管理选择　出处：《西北师范大学》2015年硕士论文　论文类型：学位论文

【摘要】：随着我国改革开放和经济市场化程度不断提高以及民营经济的发展壮大,国民经济中民营资本所占的比例有了很大提升。然而民营资本参与国民经济的核心金融体系——银行业的程度却仍处于较低水平。我国现行的银行体系对我国经济金融的发展的制约作用越来越明显。我国急需建立与现阶段多元化、多层次的经济和产权结构相适应的银行体系。根据经济学竞争效率理论,行业的垄断性越强,必将导致较低的竞争力。正是在这种背景下,2013年7月国务院明确提出鼓励民间资本参股金融机构和金融机构改造,扩大民间资本在金融业的比重,进一步放开了民营银行的市场准入。本文通过理论分析、实证分析、SWOT分析以及总结归纳的研究方法,并结合战略管理的相关理论和国内外有关民营银行的相关研究文献,对我国民营银行战略管理进行分析,为我国民营银行的可持续发展提供更加科学的战略管理分选择、战略制定提供依据。本文的框架结构共分为六个部分,第一部分为绪论,主要交代本文的研究背景与研究意义,通过对相关文献的分析,提出本文的研究思路、结构和研究方法。第二部分,明确民营银行概念的界定与战略管理相关理论。第三部分,采用PR模型并结合我国现有股份制商业银行的相关数据,对我国银行业市场结构和竞争程度进行实证分析;第四部分,采用SWOT分析法,结合我国民营银行自身特点,对民营银行进行优势、劣势、机遇、威胁四个方面进行定性分析,并做出归纳总结。第五部分,对我国民营银行战略管理的制定和战略的选择进行分析。第六部分,考虑到我国民营银行的自身所具有的劣势,从民营银行内部环境和外部环境两方面为出发点,提出促进民营银行战略管理实施的相关建议。
[Abstract]:With the development of China's reform and opening up and the marketization of the economy, and the development of the private economy, The proportion of private capital in the national economy has been greatly increased. However, the degree of private capital participation in the core financial system-banking industry of the national economy is still at a relatively low level. The constraints on the development of finance are becoming more and more obvious. China urgently needs to establish and diversify at the present stage. The multi-level economic and property rights structure of the banking system. According to the economic competitive efficiency theory, the stronger the monopoly of the industry, It is against this background that in July 2013 the State Council explicitly proposed to encourage private capital to participate in the reform of financial institutions and financial institutions in order to expand the proportion of private capital in the financial industry. Through theoretical analysis, empirical analysis, SWOT analysis and summary of the research methods, combined with the relevant theory of strategic management and domestic and foreign related research literature on private banks, This paper analyzes the strategic management of private banks in China, provides a more scientific choice of strategic management for the sustainable development of private banks in China, and provides the basis for strategic formulation. The framework structure of this paper is divided into six parts, the first part is the introduction. This paper mainly explains the research background and significance of this paper, through the analysis of relevant documents, puts forward the research ideas, structure and research methods. The second part, the definition of the concept of private banks and strategic management theory. Using PR model and relevant data of China's existing joint-stock commercial banks, the paper makes an empirical analysis on the market structure and competition degree of China's banking industry. Part 4th, using SWOT analysis method, combines the characteristics of private banks in China. This paper makes qualitative analysis on the advantages, disadvantages, opportunities and threats of the private banks, and summarizes them in part 5th, and analyzes the formulation and selection of the strategies of the private banks in China. Part 6th, Considering the disadvantages of the private banks in our country, this paper puts forward some suggestions to promote the implementation of the private banks' strategic management from the internal and external environment of the private banks.
【学位授予单位】：西北师范大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F832.33

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