中国银行广东省分行跨境人民币业务发展对策研究
发布时间：2018-10-23 15:42
【摘要】：人民币跨境结算业务试点工作由中国人民银行于2009年7月1日开始实施,跨境人民币结算业务从此蓬勃开展起来,国际贸易中接受人民币结算的国家或地区与日俱增,而中国银行广东省分行凭借广东地区最先试点、国际结算业务的优势地位以及中行众多的海外分支机构等众多优势,使得其从办理跨境人民币业务开始就在广东乃至全国地区处于领先水平。本文分析了中国银行广东省分行目前跨境人民币业务发展速度变慢、市场占比停滞不前甚至有所下降的现状,探索中行广东省分行当前开展跨境人民币业务存在的问题,并通过对问题的剖解建立一个系统的解决问题的跨境人民币业务对策。本文引入计价货币选择理论、国际化货币理论,以此二者理论为基础,并运用PEST分析模型对中行广东省分行在办理跨境人民币时所面临的政治、经济、社会、技术等外部环境进行分析,而在内部环境方面则运用SWOT模型(态势分析法)对该行拥有的优势、存在的劣势以及遇到的机会和威胁进行剖析,并对外资行在其本币国际化过程中的应对策略及其利弊进行分析,借鉴其成功经验,从而提出中行广东省分行未来五年跨境人民币业务的发展策略,通过该策略的实施不断提升中行广东省分行在该项业务中的市占率,提高该项业务在中行广东省分行总利润的贡献度。最后对管理方案进行评价以及该管理方案的实施保障进行探讨,使管理方案最终的实施变得可操作、有保障。
[Abstract]:The pilot work of RMB cross-border settlement business began to be implemented by the people's Bank of China on July 1, 2009. Since then, cross-border RMB settlement business has flourished, and the number of countries or regions accepting renminbi settlement in international trade has increased with each passing day. And the Bank of China Guangdong Branch has many advantages, such as the first pilot in Guangdong, the superior position of international settlement business, and the numerous overseas branches of Bank of China, etc. From the start of its cross-border RMB business in Guangdong and even across the country in the leading level. This paper analyzes the current situation that the cross-border RMB business of Bank of China Guangdong Branch has slowed down, the market share has stagnated or even declined, and explores the existing problems of Bank of China Guangdong Branch in carrying out cross-border RMB business. And through the analysis of the problem to establish a systematic solution to the problem of cross-border RMB business countermeasures. This paper introduces the pricing currency selection theory and the international currency theory, based on the two theories, and applies the PEST analysis model to analyze the political, economic and social problems faced by Bank of China Guangdong Branch in dealing with cross-border RMB. In terms of internal environment, SWOT model (situation analysis) is used to analyze the advantages, disadvantages, opportunities and threats encountered by the bank. This paper also analyzes the countermeasures and advantages and disadvantages of foreign banks in the process of internationalization of their local currencies, and draws lessons from their successful experiences, and then puts forward the development strategy of cross-border RMB business in the next five years of Bank of China Guangdong Branch. Through the implementation of this strategy, the market share of Bank of China Guangdong Branch in this business is continuously increased, and the contribution of the business to the total profit of Bank of China Guangdong Branch is improved. Finally, the evaluation of the management scheme and the implementation guarantee of the management scheme are discussed, so that the final implementation of the management scheme becomes operable and guaranteed.
【学位授予单位】：兰州大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F832.6
本文编号：2289682
[Abstract]:The pilot work of RMB cross-border settlement business began to be implemented by the people's Bank of China on July 1, 2009. Since then, cross-border RMB settlement business has flourished, and the number of countries or regions accepting renminbi settlement in international trade has increased with each passing day. And the Bank of China Guangdong Branch has many advantages, such as the first pilot in Guangdong, the superior position of international settlement business, and the numerous overseas branches of Bank of China, etc. From the start of its cross-border RMB business in Guangdong and even across the country in the leading level. This paper analyzes the current situation that the cross-border RMB business of Bank of China Guangdong Branch has slowed down, the market share has stagnated or even declined, and explores the existing problems of Bank of China Guangdong Branch in carrying out cross-border RMB business. And through the analysis of the problem to establish a systematic solution to the problem of cross-border RMB business countermeasures. This paper introduces the pricing currency selection theory and the international currency theory, based on the two theories, and applies the PEST analysis model to analyze the political, economic and social problems faced by Bank of China Guangdong Branch in dealing with cross-border RMB. In terms of internal environment, SWOT model (situation analysis) is used to analyze the advantages, disadvantages, opportunities and threats encountered by the bank. This paper also analyzes the countermeasures and advantages and disadvantages of foreign banks in the process of internationalization of their local currencies, and draws lessons from their successful experiences, and then puts forward the development strategy of cross-border RMB business in the next five years of Bank of China Guangdong Branch. Through the implementation of this strategy, the market share of Bank of China Guangdong Branch in this business is continuously increased, and the contribution of the business to the total profit of Bank of China Guangdong Branch is improved. Finally, the evaluation of the management scheme and the implementation guarantee of the management scheme are discussed, so that the final implementation of the management scheme becomes operable and guaranteed.
【学位授予单位】：兰州大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F832.6
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