邮政网点项目后评估指标体系的建立及应用研究

发布时间：2018-01-28 00:56

本文关键词： 邮政网点项目项目后评估评估指标 AHP 综合评估　出处：《郑州大学》2017年硕士论文　论文类型：学位论文

【摘要】：邮政企业在实行政企分开的改制后,为应对激烈的市场竞争,提高企业的竞争力,通过对邮政网点的重新规划和布局,来实现企业转型升级的目标。邮政网点项目是否达到了邮政企业的预期目标,是否发挥了投资效益,必须对其进行综合评估。本文针对现有邮政网点项目的评估仅针对邮政网点项目的某一类业务、某一项因素、某一阶段进行评估,且对邮政网点项目的优化方案设计未进行评估的不足,通过研究,建立一套切实可行的评价指标和评价体系就显得至关重要。本文以邮政网点项目为评估对象,采用逻辑框架法构建多因素、多指标的评估指标体系,采用评分法和成功度法对评估指标进行量化,采用层次分析法和加权平均算法构建综合评估模型,最终建立系统全面、科学合理的邮政网点项目后评估指标体系,并将以上研究成果应用于实际工程项目中。本文研究成果实现了对邮政网点项目的系统全面、科学合理的综合评估,一方面确定邮政网点项目关键性问题所在,及时制定针对性解决方案;另一方面通过各项评估指标,直观地将邮政网点升级前后的效果呈现出来,提高了投资效益,同时,也为企业开展后续网点升级项目提供参考。研究过程和结论,对邮政网点的发展和邮政企业适应日益激烈的市场竞争有一定的促进作用。
[Abstract]:Postal enterprises in the implementation of the reform of the separation of government and enterprises, in order to cope with fierce market competition, improve the competitiveness of enterprises, through the re-planning and layout of postal outlets. To achieve the goal of enterprise transformation and upgrading. Whether the postal network project to achieve the expected objectives of postal enterprises, whether to play the investment benefits. It must be evaluated synthetically. This paper evaluates the existing postal network projects only for one kind of business, one factor, and one stage of the post network project. It is very important to establish a set of feasible evaluation index and evaluation system through the research. This paper takes the postal network project as the evaluation object. A multi-factor and multi-index evaluation index system is constructed by using logical framework method, the evaluation index is quantified by scoring method and success degree method, and the comprehensive evaluation model is constructed by AHP and weighted average algorithm. Finally, a comprehensive, scientific and reasonable post-evaluation index system of postal network project is established, and the above research results are applied to the actual project. Scientific and reasonable comprehensive evaluation, on the one hand to determine the postal network project key problems, timely formulation of targeted solutions; On the other hand, through various evaluation indicators, the postal network before and after the upgrade of the effect presented, improve the efficiency of investment, at the same time. The research process and conclusion can promote the development of postal network and the adaptation of postal enterprises to the increasingly fierce market competition.
【学位授予单位】：郑州大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F616

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