湘阴县农村信用社客户关系管理系统的设计与实现
发布时间：2018-11-14 15:58
【摘要】：为了有效地实现管理湘阴县农村信用社业务信息,提高银行的客户服务质量,实现银行业务的自动化以及智能化管理,本文结合湘阴农村信用社的实际需求,利用软件工程、项目管理等相关知识和技术,并重点针对银行客户信息管理与统计功能,开发实现了一套银行客户关系管理系统。本文在对比目前国内外银行客户关系管理系统基础上,并结合湘阴县农村信用社的实际需求并进行实地调研,在基于J2EE体系下,采用主流的Struts技术、Sping技术、Hibernate技术和SQL Server 2008数据库技术进行开发,实现了基于B/S三层架构的湘阴县农村信用社客户关系管理系统。本文主要工作包括:(1)对目前银行客户关系管理选题现状和研究背景、国内外银行CRM研究现状进行了分析,并对论文主要工作和组织结构进行了叙述。(2)对银行CRM系统进行需求分析与设计。首先,对系统的功能需求、用例需求和非功能需求进行分析;其次,对系统的总体架构进行设计,并对系统主要功能模块进行了详细设计,给出了各功能模块的类图和序列图;最后,对系统的数据E-R模型和数据信息表进行了详细设计。(3)对银行CRM系统进行实现,分别就系统数据库配置、用户登录、客户信息管理、银行信息管理、客户信息统计与分析以及系统数据维护等主要功能的实现过程进行分析,对实现的关键代码进行分析,并给出了各模块的实现界面图。(4)对全文研究工作进行总结,并对未来工作提出展望通过实施本次设计的湘阴县农村信用社客户关系管理系统,湘阴县农村信用社能够实现对客户信息与统计分析的多重管理,为银行客户重点维护与地区业务展开提供了依据,能够有效保障用户信息安全,并且系统操作方便、执行速度快,具有较高的使用价值。
[Abstract]:In order to effectively manage the business information of Xiangyin Rural Credit Cooperative, improve the customer service quality of bank, realize the automation and intelligent management of bank business, this paper combines the actual demand of Xiangyin Rural Credit Cooperative and makes use of software engineering. Project management and other related knowledge and technology, and focus on the bank customer information management and statistical functions, the development and implementation of a bank customer relationship management system. On the basis of comparing domestic and foreign bank customer relationship management system, combining with the actual demand of Xiangyin rural credit cooperative and field investigation, this paper adopts mainstream Struts technology and Sping technology based on J2EE system. Hibernate technology and SQL Server 2008 database technology are developed to realize the customer relationship management system of Xiangyin Rural Credit Cooperatives based on B / S three-tier structure. The main work of this paper is as follows: (1) the status quo and research background of customer relationship management in banks are analyzed, and the research status of CRM in banks at home and abroad is analyzed. The main work and organizational structure of the paper are described. (2) the requirement analysis and design of the bank CRM system. Firstly, the functional requirements, use case requirements and non-functional requirements of the system are analyzed. Secondly, the overall architecture of the system is designed, and the main functional modules of the system are designed in detail, and the class diagrams and sequence diagrams of each functional module are given. Finally, the data E-R model and data information table of the system are designed in detail. (3) the bank CRM system is implemented, including system database configuration, user login, customer information management, bank information management, etc. The realization process of the main functions such as customer information statistics and analysis and system data maintenance are analyzed, the key codes are analyzed, and the interface diagram of each module is given. (4) the research work of the full text is summarized. And put forward the prospect of the future work. Through the implementation of the design of the Xiangyin County Rural Credit Cooperative customer relationship Management system, Xiangyin County Rural Credit Cooperative can achieve multiple management of customer information and statistical analysis. It provides the basis for the key maintenance of bank customers and regional business development, and can effectively protect the information security of users, and the system is easy to operate, fast execution, and has a higher use value.
【学位授予单位】：湖南大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：TP311.52
[Abstract]:In order to effectively manage the business information of Xiangyin Rural Credit Cooperative, improve the customer service quality of bank, realize the automation and intelligent management of bank business, this paper combines the actual demand of Xiangyin Rural Credit Cooperative and makes use of software engineering. Project management and other related knowledge and technology, and focus on the bank customer information management and statistical functions, the development and implementation of a bank customer relationship management system. On the basis of comparing domestic and foreign bank customer relationship management system, combining with the actual demand of Xiangyin rural credit cooperative and field investigation, this paper adopts mainstream Struts technology and Sping technology based on J2EE system. Hibernate technology and SQL Server 2008 database technology are developed to realize the customer relationship management system of Xiangyin Rural Credit Cooperatives based on B / S three-tier structure. The main work of this paper is as follows: (1) the status quo and research background of customer relationship management in banks are analyzed, and the research status of CRM in banks at home and abroad is analyzed. The main work and organizational structure of the paper are described. (2) the requirement analysis and design of the bank CRM system. Firstly, the functional requirements, use case requirements and non-functional requirements of the system are analyzed. Secondly, the overall architecture of the system is designed, and the main functional modules of the system are designed in detail, and the class diagrams and sequence diagrams of each functional module are given. Finally, the data E-R model and data information table of the system are designed in detail. (3) the bank CRM system is implemented, including system database configuration, user login, customer information management, bank information management, etc. The realization process of the main functions such as customer information statistics and analysis and system data maintenance are analyzed, the key codes are analyzed, and the interface diagram of each module is given. (4) the research work of the full text is summarized. And put forward the prospect of the future work. Through the implementation of the design of the Xiangyin County Rural Credit Cooperative customer relationship Management system, Xiangyin County Rural Credit Cooperative can achieve multiple management of customer information and statistical analysis. It provides the basis for the key maintenance of bank customers and regional business development, and can effectively protect the information security of users, and the system is easy to operate, fast execution, and has a higher use value.
【学位授予单位】：湖南大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：TP311.52
【参考文献】
相关期刊论文 前9条
1 谢涛;;商业银行高端客户关系管理浅析[J];山东社会科学;2011年S2期
2 李v，
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