基于用户需求的道路运输管理部门网站评价研究

发布时间：2018-04-28 00:08

本文选题：道路运输 + 网站评价　；参考：《长安大学》2014年硕士论文

【摘要】：政府网站是电子政务的重要组成部分，是各级政府面向公众进行信息公开、提供服务的网络平台，道路运输管理部门网站作为政府门户网站的重要组成部分，对道路运输行业管理活动发挥着积极有效的作用。目前我国尚且没有一套成熟的道路运输管理部门网站评价指标体系，很难对道路运输管理部门网站的建设情况做出科学、客观的评价，网站的建设和维护也缺乏明确的方向。道路运输管理部门网站虽然有着“政府网站”的基础属性，但是由于其鲜明的行业管理特色，在网站的定位及功能方面与一般政府网站存在差异，不能单纯照搬一般政府门户网站的评价体系及评价方法；此外，目前一般政府门户网站评价指标大都是从功能的角度，从信息提供方，即政府的角度对政府网站开展评价，没有很好地分析用户真正的需求，并且存在着重定性分析、轻定量分析的情况。对已有的道路运输管理部门网站进行分析，构建一套符合道路运输行业特色的、科学、合理的网站评价体系势在必行。本文对道路运输管理部门的管理职能、网站功能、用户群及用户需求做了深入细致的研究，对网站的特定用户进行了详细的分类，从信息内容需求和功能需求两方面，将用户的需求转化为可考量的指标体系，构建出一套符合道路运输行业管理特色、满足用户需求的网站评价体系。本文用层次分析法建立了可量化的评价指标，用模糊综合评价及加权平均评价两种方法，，对网站的用户满意度分布及各功能建设情况进行评价分析，最后进行了实例研究，证明了构建的评价体系可以较为清晰地反映用户的真实需求及道路运输管理部门网站的发展现状，并为今后的建设和完善提出相应的改进意见。
[Abstract]:Government website is an important part of e-government, it is a network platform for governments at all levels to open information and provide services to the public. The website of road transport management department is an important part of government portal. Road transport industry management activities play an active and effective role. At present, our country still does not have a set of mature road transportation management department website appraisal index system, it is very difficult to make the scientific, objective appraisal, the website construction and the maintenance to the road transportation management department website construction lacks the clear direction. Although the website of road transport management department has the basic attribute of "government website", but because of its distinct industry management characteristic, the website is different from the general government website in the orientation and function of the website. We can't simply copy the evaluation system and evaluation method of the general government portal website. In addition, at present, the evaluation index of the general government portal website is mostly from the function angle, from the information provider, that is, the government angle to carry on the evaluation to the government website. The real needs of users are not well analyzed, and there are qualitative analysis, not quantitative analysis. It is imperative to construct a scientific and reasonable website evaluation system which accords with the characteristics of road transportation industry by analyzing the existing website of road transportation management department. In this paper, the management functions, website functions, user groups and user needs of the road transport management department are studied in detail, and the specific users of the website are classified in detail, including the information content requirements and the functional requirements. The user's demand is transformed into an index system which can be considered, and a website evaluation system which meets the management characteristics of road transportation industry and meets the needs of users is constructed. In this paper, the quantifiable evaluation index is established by AHP, and the distribution of user satisfaction and the construction of each function of the website are evaluated and analyzed by fuzzy comprehensive evaluation and weighted average evaluation. Finally, a case study is carried out. It is proved that the evaluation system can clearly reflect the real needs of the users and the development status of the road transport management department website, and put forward the corresponding suggestions for the construction and improvement in the future.
【学位授予单位】：长安大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：TP393.092

【参考文献】