“余秀华现象”受众文化心理阐析

发布时间：2018-03-07 03:25

本文选题：余秀华现象　切入点：受众心理　出处：《海南师范大学》2017年硕士论文　论文类型：学位论文

【摘要】：余秀华现象在大众文场域中成为一场大众的符号化狂欢,受众在余秀华现象中起着举足轻重的地位。从大众文化接受的角度切入,通过受众文化心理的层面审视“余秀华现象”,结合中国本土的大众文化特征,能更深入地分析其文化内因。余秀华现象经历几次读者与生产者的加工,由一个网络话题走向文学事件,贴在余秀华身上的符号起到至关重要的作用。符号背后蕴含着大众对于底层的想象、情欲的释放以及权威加冕等内涵,余秀华现象已经成为被抽去内核的空洞符码。在符号化的过程中,余秀华及诗歌被消费和娱乐。在中国的大众文化场域中,余秀华现象不仅具有商品消费时代的文化工业特质,还有中国文化的民粹主义传统。余秀华现象契合了大众追求震惊与快感的阅读诉求;中国文化浸润下的大众有着受道德感召的同情心以及反精英情绪。在符号生产的过程中,生产者不断迎合受众心理,修改宣传策略。余秀华及诗歌经过这样一场符号化狂欢后有得有失。一方面,在符号化的过程中,余秀华诗歌的诗意被遮蔽;另一方面,处于网络时代的余秀华,余诗在大众的误读中获得了意义的再创造,余秀华作为诗人的知名度也大大提升了。余秀华的诗歌创作原意虽被遮蔽,也在读者接受的过程被重新解读,此外新媒体时代给予了诗人更多机会与渠道走向大众。网络时代的大众文化对文学艺术如一把双刃剑,利弊共存,时代给予作家机遇与挑战。
[Abstract]:Yu Xiuhua phenomenon has become a public symbolic carnival in the field of popular literature, and the audience plays an important role in Yu Xiuhua phenomenon. By examining the "Yu Xiuhua phenomenon" from the perspective of the audience's cultural psychology and combining the characteristics of the mass culture in China, we can further analyze the internal causes of its culture. Yu Xiuhua's phenomenon has experienced several processes of readers and producers. From a network topic to a literary event, the symbols affixed to Yu Xiuhua play a vital role. Behind the symbols are the public's imagination of the bottom, the release of lust and the coronation of authority. Yu Xiuhua's phenomenon has become an empty code that has been removed from the core. In the process of symbolization, Yu Xiuhua and his poems are consumed and entertained. In China's mass cultural field, Yu Xiuhua's phenomenon not only has the cultural and industrial characteristics of the era of commodity consumption. There is also the populist tradition of Chinese culture. Yu Xiuhua fits in with the public's pursuit of shock and pleasure in reading. The masses under the influence of Chinese culture have moral sympathy and anti-elitist sentiments. In the process of symbol production, The producer constantly caters to the audience psychology and modifies the propaganda strategy. Yu Xiuhua and his poems have some gains and losses after such a symbolic carnival. On the one hand, the poetic meaning of Yu Xiuhua's poetry is obscured in the process of symbolization; on the other hand, the poetic meaning of Yu Xiuhua's poetry is obscured. Yu Xiuhua, who is in the network age, has recreated the meaning of Yu's poems in the misreading of the public, and Yu Xiuhua's popularity as a poet has also been greatly enhanced. Although Yu Xiuhua's original intention of poetry creation has been obscured, In addition, the new media era has given poets more opportunities and channels to go to the masses. The mass culture in the network age is like a double-edged sword to literature and art, the advantages and disadvantages coexist, and the times give writers opportunities and challenges.
【学位授予单位】：海南师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：I207.25

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