以文创产业为引导的新型实体书店设计研究

发布时间：2018-01-10 20:23

本文关键词：以文创产业为引导的新型实体书店设计研究　出处：《天津理工大学》2017年硕士论文　论文类型：学位论文

【摘要】：随着时代的发展,传统实体书店已经不能满足当代人们的物质文化需求,迫切需要向新型实体书店转型。目前我国缺少文创产业与实体书店相结合的具体对接方式,相关的研究理论处于起步阶段。本文从新型实体书店的设计策略与营建模式入手,系统分析了以文创产业为引导的新型实体书店设计研究,为我国新型实体书店的转型与升级提供相关的理论依据。文章首先分析国内外文创产业和实体书店相结合的发展脉络,概括出新型实体书店的经营模式和设计方法,总结出以文创产业为引导的新型实体书店设计不仅实现了传统实体书店的转型,而且推动了文化创意产业的发展。论文以文化创意为主导,对实体书店的设计方法与经营模式提出自己的创新意见,系统分析新型实体书店各种创新模式。同时按照实体书店的不同类型,总结出不同的营建模式。另外,通过对实体书店设计原则与设计方法的分析,概括出新型实体书店创新设计策略。并且结合自身的调研经历与资料搜集,最终得出一套完整的新型实体书店设计体系。新型实体书店需要和文化创意产业充分融合在一起,加强阅读空间的体验式设计,注重人的情感体验过程。将新型实体书店尽力打造成为一个多功能的复合型、体验式、多元化的文化创意空间。通过转型升级,使实体书店不断满足人们日益增长的物质文化需求,成为人们生活中必不可少的一部分。
[Abstract]:With the development of the times, the traditional bookstores have been unable to meet the people's material and cultural needs, the urgent need to transition to the new entity bookstore. The current lack of specific docking mode of cultural and creative industry and bookstores combining the related theories in the initial stage. The design strategy and construction of new mode of physical bookstores, the system analysis to the cultural and creative industries as the research model to guide the design of the entity bookstore, provide theoretical basis for the transformation and upgrading of China's new physical bookstore. This article first analyzes the development of domestic and foreign industry and a combination of physical bookstores, summed up the business model and the design method of a new type of entity bookstore, summed up in this paper a new industrial entity bookstore design guide not only to achieve the transformation of traditional bookstores, but also promoted the development of the cultural and creative industries. In the cultural and creative oriented, put forward their own views on the innovation design method of entity bookstore and management model, system analysis model entity bookstore innovative models. At the same time according to different types of bookstores, summed up the different construction mode. In addition, through the analysis of the design principle and design method of the physical bookstore, summed up the design strategy of the new the entity bookstore innovation. And combined with the research experience and its data collection, finally obtains a set of new bookstores complete design system. The new entity bookstore needs and cultural and creative industries fully together, strengthen the experience design of reading space, pay attention to emotional experience. People will try to create a new entity bookstore complex a multifunctional experience, diversified cultural and creative space. Through the transformation and upgrading of the entity bookstore to continually meet the growing material The demand of quality culture has become an essential part of people's life.

【学位授予单位】：天津理工大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：TU247

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