绍兴兰花产业现状与发展分析

发布时间：2018-02-08 12:00

本文关键词： 绍兴兰花产业资源保护可持续发展　出处：《浙江农林大学》2015年硕士论文　论文类型：学位论文

【摘要】：兰花素有“花中君子”之称,象征着中华民族的传统文明和高雅情操。绍兴地区作为“春兰之乡”、“中国兰花发源地”,在浙江省的兰花生产行业中占据着重要的地位。本文通过对浙江省绍兴地区的兰花产业市场调查与地方资料查阅,对绍兴地区的兰花种类、生产公司、市场销售、市场拓展等方面进行了分析,认为绍兴地区具有良好的兰花种植环境、气候和文化背景,这也是绍兴地区兰花产业发展的基础。同时,绍兴地区兰花产业发展以春兰繁育、种植为主,产业结构逐渐优化,品牌意识强烈,出口优势明显等成就,成为了浙江省兰花产业的先锋地区。本文总结了绍兴地区兰花产业存在几点问题,如兰花种质资源遭到破坏、绍兴地区兰花产业仍在初级阶段、设施栽培程度不高等,对此,本文亦提出几点解决方案。此外,本文分析了影响绍兴兰花产业发展的几点因素,表述了自己观点,也对绍兴地区兰花产业的发展提出了几点建设性意见,如开发特色产业、实现兰花产业的多样化发展,拓展市场与设施栽培齐头并进等。总之,本文认为应该明确绍兴地区兰花产业的发展进度,为规范的兰业市场做出定位,同时希望政府加强技术人才的培训及投入,提高产品品质,让兰花产业能够在市场经济下得以生存并发展壮大,以带来良好的经济效益、社会效益及带动周边农民或种植户就业几率。
[Abstract]:Orchids are known as "the Superior in the Flower". Shaoxing region, as the hometown of spring orchid and the birthplace of Chinese orchid, occupies an important position in the orchid production industry of Zhejiang province. Orchid Industry Market Survey and Local data access in the region, Based on the analysis of orchid species, production companies, market sales and market expansion in Shaoxing, it is concluded that Shaoxing has a good orchid planting environment, climate and cultural background. This is also the basis for the development of orchid industry in Shaoxing region. At the same time, the orchid industry development in Shaoxing region is based on the breeding and planting of spring orchids, the industrial structure is gradually optimized, the brand awareness is strong, and the export advantages are obvious. This paper summarizes several problems of orchid industry in Shaoxing, such as the destruction of orchid germplasm resources, the orchid industry in Shaoxing is still in the primary stage, and the degree of protected cultivation is not high. In addition, this paper analyzes several factors that affect the development of the orchid industry in Shaoxing, expresses its own views, and puts forward some constructive suggestions on the development of the orchid industry in Shaoxing, such as the development of characteristic industry. To realize the diversified development of orchid industry, expand the market and keep up with the facility cultivation, etc. In a word, this paper thinks that the development progress of orchid industry in Shaoxing area should be made clear, so as to position the standard orchid industry market. At the same time, it is hoped that the government will strengthen the training and investment of technical personnel, improve the quality of the products, and enable the orchid industry to survive and develop under the market economy, so as to bring about good economic benefits. Social benefits and the employment opportunities of farmers or growers around them.
【学位授予单位】：浙江农林大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F326.13

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