从腾讯动漫平台拓展模式看中国动漫产业发展

发布时间：2018-04-17 21:49

本文选题：动漫产业 + 产业链　；参考：《四川戏剧》2017年07期

【摘要】：近年来,中国动漫产业出现了依靠互联网传播的综合互动娱乐平台,由平台推出的网络动画及其衍生品也渐渐推动我国动漫产业发展。腾讯动漫作为本土动漫产业中的佼佼者,从8人小团队发展到如今国内出类拔萃的动漫平台,其所拥有的独特动漫创意思维与产业链模式亦能为其他动漫产业所借鉴。
[Abstract]:In recent years, Chinese animation industry there has been a comprehensive interactive entertainment platform rely on the Internet, the platform to launch the network animation and its derivatives also gradually promote the development of China's animation industry. The Tencent as a leader in local animation in the animation industry, from a small team of 8 people to the development of domestic animation platform now rise above the common herd of its own unique animation. Creative thinking and mode of industry chain can also learn from other animation industry.

【作者单位】：西南大学新闻传媒学院;
【分类号】：G124

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