电子商务供应链内部信息风险评估

发布时间：2017-12-31 18:31

本文关键词：电子商务供应链内部信息风险评估　出处：《哈尔滨工业大学》2013年硕士论文　论文类型：学位论文

【摘要】：互联网技术的创新应用以及Internet的普及已经成为电子商务发展的重要手段，网上的物品和现金交易变得越来越安全，使得人们足不出户，只需要动动手指轻敲键盘就可以在网上购买到自己需要的产品。对更多的产品生产者或供应商来说，为了迎合现在的这种网上购物的趋势，他们必须提高效率。同时，我国一些领先的电子商务企业正在运用信息化技术为自身企业的供应链高效运作创各具特色的供应链信息管理系统，，例如常用的阿里巴巴，京东等进行网上营销。它能够促进与本企业相关的贸易伙伴之间的高效衔接和协作，减少交易双方由于通讯和信息带来的障碍，从而在市场中站稳脚步持续发展，赢得更多顾客的满意感和忠诚度，并提升企业自身的核心竞争力。然而，供应链信息系统就像一把“双刃剑”，它在为供应链的管理者提供了便捷服务的同时，也增加了供应链有效运作的成本，诸如信息风险等问题的出现将可能导致供应链在一定时期内的瘫痪。一时间越来越多的专家学者以及企业精英开始重点关注供应链的信息风险管理问题。在回顾了国内外文献的基础上本文提出了电子商务供应链信息风险的研究框架，清晰地界定了电子商务供应链信息风险的概念，从电子商务供应链信息风险产生的根源出发，分析了各种供应链信息风险的性质以及危害，系统的将电子商务供应链信息风险归纳为四个方面，形成电子商务供应链信息风险评估指标体系，此外，本文以德尔菲法、层次分析法、粗糙集理论、模糊综合评价法为基础，构建了电子商务供应链信息风险评估模型，最后根据本文所创建的评估体系和评估模型检测一家大型电子商务企业的信息风险，根据评估结果在检验评估方法有效性的同时，还能为企业提供一些关于供应链信息风险的防范建议和措施。商品在电子商务供应链中流动的信息，会因为各种不确定的原因而发生风险，它的存在将造成供应链内部运作的不通畅，甚至会导致决策的失误。如果通过对电子商务供应链信息风险进行管理，分析供应链信息风险的来源，在发生风险前以及发生风险时能够根据不同的情况合理的规避以及解决风险问题，那么供应链信息风险管理在为供应链的正常运作保驾护航的过程中则具有重要的意义。
[Abstract]:The innovative application of Internet technology and the popularization of Internet have become an important means of the development of electronic commerce. The goods and cash transactions on the Internet have become more and more secure, making people stay at home. You can buy what you need online by tapping your keyboard. For more producers or suppliers, it's in line with the current trend of online shopping. They must improve their efficiency. At the same time, some leading e-commerce enterprises in our country are using information technology to create their own supply chain information management system with their own characteristics for the efficient operation of the supply chain. For example, Alibaba, JingDong and other common online marketing. It can promote the efficient convergence and collaboration between trading partners related to their own business, and reduce the barriers caused by communication and information between the two sides of the transaction. In order to stand firm in the market and continue to develop, win more customer satisfaction and loyalty, and enhance the core competitiveness of the enterprise itself. However, supply chain information system is like a "double-edged sword". It not only provides convenient services for supply chain managers, but also increases the cost of effective operation of supply chain. The emergence of such problems as information risk may lead to the paralysis of supply chain in a certain period. At one time more and more experts and scholars as well as enterprise elite begin to focus on the information risk management of supply chain. Based on the review of domestic and foreign literature, this paper puts forward the research framework of information risk in e-commerce supply chain, and clearly defines the concept of information risk in e-commerce supply chain. Based on the origin of information risk in e-commerce supply chain, this paper analyzes the nature and harm of various information risk in supply chain, and systematically concludes the information risk in supply chain of electronic commerce into four aspects. In addition, this paper is based on Delphi method, Analytic hierarchy process, rough set theory and fuzzy comprehensive evaluation method. The information risk assessment model of e-commerce supply chain is constructed. Finally, the information risk of a large e-commerce enterprise is detected according to the evaluation system and evaluation model established in this paper. According to the evaluation results, the effectiveness of the evaluation method can be tested, and some suggestions and measures to prevent the information risk in the supply chain can also be provided for the enterprise. The information of goods flowing in the electronic commerce supply chain will be at risk because of various uncertain reasons, and its existence will cause the internal operation of the supply chain not smooth. If we manage the information risk of e-commerce supply chain, we can analyze the source of supply chain information risk. Before and when the risk occurs, it can avoid and solve the risk problem reasonably according to different circumstances. Then supply chain information risk management is of great significance in the process of ensuring the normal operation of supply chain.
【学位授予单位】：哈尔滨工业大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F274;F713.36

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