泉州民营企业跨境电商发展瓶颈与对策研究

发布时间：2018-05-01 04:11

本文选题：民营企业 + 跨境电商　；参考：《电子商务》2016年10期

【摘要】：中国制造2025、互联网+、工业4.0计划的提出,全球正以迅雷不及掩耳的速度进入信息经济时代。传统工业时代的大规模生产趋势将被打破,企业将面临着使用大数据智能分析用户需求、柔性生产制造产品来满足客户需求的变革。本文基于经济信息时代发展大趋势的背景下,在对泉州机电、纺织、鞋业、伞业、玩具等行业440多家民营企业进行调研的基础上,总结出泉州民营企业开展跨境电子商务所面临的瓶颈问题,并提出解决泉州民营企业开展跨境电子商务的对策建议。
[Abstract]:China made in 2025, Internet, industry 4.0 plan proposed, the world is entering the information economy era with the fast speed. The trend of large-scale production in the traditional industrial age will be broken, and enterprises will face the change of using big data to intelligently analyze the customer's demand and to produce the products flexibly to meet the customer's demand. Based on the background of the development trend of the economic information age, this paper investigates more than 440 private enterprises in Quanzhou electromechanical, textile, shoe, umbrella, toy and other industries. This paper summarizes the bottleneck problems faced by private enterprises in Quanzhou in carrying out cross-border electronic commerce, and puts forward countermeasures and suggestions to solve the problem of developing cross-border electronic commerce for private enterprises in Quanzhou.
【作者单位】：泉州轻工职业学院;
【基金】：2014C05跨境电商助推泉州民营企业外贸转型升级研究课题论文
【分类号】：F724.6;F752

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