快递末端配送效率影响因素及优化路径研究

发布时间：2018-05-13 08:17

本文选题：快递 + 末端配送　；参考：《安徽财经大学》2016年硕士论文

【摘要】：现代物流快速发展、电子商务需求旺盛以及政策等共同推动快递业主动适应经济新常态,保持稳中求进的健康发展态势。在快递服务的所有环节中,末端配送环节处于配送的终端环节,是直面终端消费者开展服务的环节。其服务质量的好坏和效率的高低往往影响着消费者对快递企业的印象。现阶段,快递末端配送始终存在配送成本高、服务质量不足等配送效率低下现象,严重抑制了快递行业实现高效运行和集约化生产的进程,亟待优化。本文以提升快递末端配送效率作为研究目的。在综述国内外文献和测度2007-2014年中国快递末端配送效率值的基础上,分析影响快递末端配送效率的因素,梳理相应的衡量指标。在影响因素的实证分析中,以已测得效率值作为系统特征序列,运用灰色综合关联分析法检验效率的影响因素,并借助GM(1,N)模型构建快递末端配送效率动态驱动模型,识别效率演化中发挥制约作用的因素,为快递末端配送效率优化路径的合理制定奠定基础。中国快递末端配送效率测度及其影响因素的分析结果显示:我国快递末端配送效率呈现逐步上升的发展趋势。在效率的上升中,经济、互联网、物流业、电子商务、快递基础设施建设和政策因素都发挥了影响作用。其中,经济环境、物流业、电子商务和政策等因素发挥了正向驱动作用,而基础设施建设的落后和互联网普及率的低下也成为抑制快递末端配送效率提升的制约因素,有待解决。快递末端配送效率优化路径的制定应以效率演化中瓶颈因素的消除即基础设施建设的强化作为首要着力点。结合快递末端配送效率的内涵和现状,以运营效率优化作为基础优化路径,逐步采取策略实现服务效率、营销效率和盈利效率等路径的优化。针对四条路径提出优化策略:强化基础设施建设、政策扶持相关行业、培训末端环节服务人员、运用互联网技术,提供末端增值服务、采用信息分析技术以及降低末端配送成本。优化策略在保证相应优化路径顺利达成的同时,有效带动快递末端配送效率的提升,有助于快递业生产的集约化、运行的高效化和服务的优质化,实现物流业可持续运行。
[Abstract]:The rapid development of modern logistics, the exuberant demand of electronic commerce and policies promote the express delivery industry to adapt to the new normal economy actively and maintain the healthy development situation of seeking progress in a steady state. In all the links of express service, the terminal distribution is the terminal link of distribution, which is the link of facing the terminal consumers to carry out the service. The quality of service and the level of efficiency often affect the consumer impression of express delivery enterprises. At present, the delivery of terminal delivery has always had the phenomenon of low efficiency, such as high cost of distribution and insufficient quality of service, which has seriously inhibited the process of efficient operation and intensive production of express delivery industry, which needs to be optimized urgently. The purpose of this paper is to improve the efficiency of delivery at the end of express delivery. On the basis of summarizing the domestic and foreign literature and measuring the efficiency of terminal delivery in China from 2007 to 2014, this paper analyzes the factors that affect the efficiency of terminal delivery of express delivery, and combs the corresponding measurement indexes. In the empirical analysis of the influencing factors, the measured efficiency value is taken as the system characteristic sequence, the grey comprehensive correlation analysis is used to test the influencing factors of efficiency, and the dynamic driving model of delivery efficiency at the end of express delivery is constructed with the help of GM1N) model. Identify the factors that restrict the evolution of efficiency and lay the foundation for making the optimal route of delivery efficiency at the end of express delivery. The result shows that the efficiency of express terminal distribution in China is increasing gradually. In the efficiency rise, the economy, the Internet, logistics, e-commerce, express infrastructure construction and policy factors have played a role. Among them, the economic environment, logistics industry, e-commerce and policy play a positive driving role, and the backward infrastructure construction and the low Internet penetration rate are also the constraints to restrain the efficiency of express delivery. It remains to be solved. To make the optimal route of delivery efficiency at the end of express delivery, the elimination of bottleneck factors in the evolution of efficiency, that is, the strengthening of infrastructure construction, should be the primary focus. Combined with the connotation and present situation of delivery efficiency at the end of express delivery, the optimization of service efficiency, marketing efficiency and profit efficiency is realized step by step with the optimization of operation efficiency as the basic optimization path. This paper puts forward the optimization strategies for the four paths: strengthening infrastructure construction, supporting related industries by policies, training end link service personnel, using Internet technology to provide terminal value-added services, Adopt information analysis technology and reduce terminal delivery cost. The optimization strategy not only ensures that the corresponding optimization path is reached smoothly, but also effectively promotes the efficiency of express delivery terminal distribution, which is helpful to the intensive production, high efficiency of operation and high quality of service in express delivery industry, and to realize the sustainable operation of logistics industry.
【学位授予单位】：安徽财经大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：F259.2

【参考文献】