林业行业电子商务平台建设研究
发布时间：2018-09-04 09:47
【摘要】：在全新的网络信息技术时代，电子商务作为适应网络虚拟市场发展新的管理模式，将成为未来企业发展的必由之路。目前，林产品的流通市场体系建设相对滞后，市场信息闭塞，交易手段落后，造成林产品市场波动较大，因而制约了林产品销售市场的广域覆盖和多样化的供求。 本文以电子商务相关理论为基础，以林业行业为研究对象，，通过查阅国内外关于林业行业电子商务发展的相关文献，分析影响林业行业电子商务平台建设的相关因素，找出我国林业行业电子商务建设中存在的问题，从而采取有效的措施整合分散的林业信息资源，并试图搭建适合我国林业行业发展的电子商务平台，完成林业行业电子商务平台中管理体系模块、支付体系模块、安全体系模块等主要模块建设，进而实现电子商务的订单管理、销售管理、产品管理和客户管理等主要功能。本研究为推动我国林业资源信息化和林产品网上交易的发展，促进林业企业在全球市场中的竞争力有一定的应用价值。
[Abstract]:In the new era of network information technology, electronic commerce, as a new management mode to adapt to the development of network virtual market, will become the only way for the development of enterprises in the future. At present, the construction of circulation market system of forest products lags behind, the market information is blocked and the trading means are backward, which makes the market of forest products fluctuate greatly, thus restricting the wide area coverage and diversified supply and demand of forest products marketing market. Based on the theory of E-commerce, this paper takes the forestry industry as the research object, and analyzes the relevant factors that affect the construction of the E-commerce platform of the forestry industry by consulting the relevant literature about the development of E-commerce in the forestry industry at home and abroad. To find out the problems existing in the construction of E-commerce in forestry industry of our country, and to take effective measures to integrate the scattered forestry information resources, and to try to build the electronic commerce platform suitable for the development of forestry industry in our country. The management system module, payment system module, safety system module and other main modules of the electronic commerce platform of forestry industry are completed, and then the main functions of order management, sales management, product management and customer management of electronic commerce are realized. In order to promote the development of forestry resources informatization and online trading of forest products in China, and promote the competitiveness of forestry enterprises in the global market, this study has certain application value.
【学位授予单位】：吉林大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F326.2;F724.6
本文编号：2221725
[Abstract]:In the new era of network information technology, electronic commerce, as a new management mode to adapt to the development of network virtual market, will become the only way for the development of enterprises in the future. At present, the construction of circulation market system of forest products lags behind, the market information is blocked and the trading means are backward, which makes the market of forest products fluctuate greatly, thus restricting the wide area coverage and diversified supply and demand of forest products marketing market. Based on the theory of E-commerce, this paper takes the forestry industry as the research object, and analyzes the relevant factors that affect the construction of the E-commerce platform of the forestry industry by consulting the relevant literature about the development of E-commerce in the forestry industry at home and abroad. To find out the problems existing in the construction of E-commerce in forestry industry of our country, and to take effective measures to integrate the scattered forestry information resources, and to try to build the electronic commerce platform suitable for the development of forestry industry in our country. The management system module, payment system module, safety system module and other main modules of the electronic commerce platform of forestry industry are completed, and then the main functions of order management, sales management, product management and customer management of electronic commerce are realized. In order to promote the development of forestry resources informatization and online trading of forest products in China, and promote the competitiveness of forestry enterprises in the global market, this study has certain application value.
【学位授予单位】：吉林大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F326.2;F724.6
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