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跨境电子商务与我国企业全球价值链地位提升

发布时间:2018-09-11 08:46
【摘要】:跨境电子商务通过优化传统贸易流程、创新贸易模式,有效改善了贸易生态环境、制造业产业结构不合理和区域贸易失衡等传统贸易方式的弊端,为我国贸易的价值链升级提供了新路径。在此背景下,本文认为政府应将跨境电子商务发展上升至深化对外开放的战略定位,完善跨境电子商务生态环境配套措施;企业应通过跨境电子商务模式创新,整合海外仓资源,并利用移动端数据加强对出口市场环境和需求的研究,开发并提供新的增值服务,实现消费者驱动模式,提升我国出口产品的附加值。
[Abstract]:By optimizing traditional trade processes and innovating trade patterns, cross-border e-commerce has effectively improved the trade ecological environment, the irrational industrial structure of the manufacturing industry, and the shortcomings of traditional trade patterns, such as regional trade imbalances. It provides a new way to upgrade the value chain of China's trade. In this context, this paper holds that the government should promote the development of cross-border e-commerce to the strategic orientation of deepening the opening to the outside world, improve the ecological environment of cross-border e-commerce, and enterprises should innovate the mode of cross-border e-commerce. Integrating overseas warehouse resources and using mobile data to strengthen the research on export market environment and demand, to develop and provide new value-added services, to realize the consumer-driven model, and to enhance the added value of China's export products.
【作者单位】: 天津财经大学经济学院国际经济与贸易系;
【基金】:教育部人文社会科学研究青年项目“制度距离与南方国家的对外直接投资区位选择与绩效研究”(项目编号13YJC790094)研究成果
【分类号】:F279.2;F724.6


本文编号:2236195

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