互联网思维下的苹果产业链重构研究
发布时间：2018-12-06 09:21
【摘要】：传统苹果产业链存在诸多问题,在国家大力发展"互联网+农业"的背景下,文章利用互联网思维实现苹果产业链的重构和升级:开展订单农业,以电子商务平台为中心,整合生产单位进行标准化、规模化生产,统一检测、安全供给,第三方资金监管平台发挥预付资金担保作用。政府在苹果产业链重构过程中应当发挥积极作用:加速完善网络基础设施建设;与大企业合作,落实平台建设;加强冷链物流基础设施建设,引进先进的物流信息系统;鼓励各类苹果生产组织积极开展苹果网上销售新模式。
[Abstract]:There are many problems in the traditional apple industry chain. Under the background of the country's vigorous development of "Internet agriculture", the article uses the Internet thinking to realize the reconstruction and upgrading of the Apple industrial chain: developing the order agriculture, taking the electronic commerce platform as the center, Integration of production units for standardization, scale production, unified testing, safety supply, third-party funds regulatory platform to play a role in the guarantee of prepaid funds. The government should play a positive role in the reconstruction of Apple industrial chain: accelerate the improvement of network infrastructure, cooperate with large enterprises, implement platform construction, strengthen the construction of cold chain logistics infrastructure and introduce advanced logistics information system; Encourage all kinds of apple production organizations to actively develop the new model of Apple online sales.
【作者单位】： 青岛农业大学经济与管理学院;
【基金】：青岛市软科学项目“基于全域统筹的青岛市现代农业可持续发展战略研究”(编号:(15-9-2-1-(9)-zhc) 国家林业局项目“我国集体林产权配套政策问题研究”(编号:JYC2016-29)
【分类号】：F326.13
本文编号：2365815
[Abstract]:There are many problems in the traditional apple industry chain. Under the background of the country's vigorous development of "Internet agriculture", the article uses the Internet thinking to realize the reconstruction and upgrading of the Apple industrial chain: developing the order agriculture, taking the electronic commerce platform as the center, Integration of production units for standardization, scale production, unified testing, safety supply, third-party funds regulatory platform to play a role in the guarantee of prepaid funds. The government should play a positive role in the reconstruction of Apple industrial chain: accelerate the improvement of network infrastructure, cooperate with large enterprises, implement platform construction, strengthen the construction of cold chain logistics infrastructure and introduce advanced logistics information system; Encourage all kinds of apple production organizations to actively develop the new model of Apple online sales.
【作者单位】： 青岛农业大学经济与管理学院;
【基金】：青岛市软科学项目“基于全域统筹的青岛市现代农业可持续发展战略研究”(编号:(15-9-2-1-(9)-zhc) 国家林业局项目“我国集体林产权配套政策问题研究”(编号:JYC2016-29)
【分类号】：F326.13
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