我国外贸代理企业的转型研究

发布时间：2019-04-20 13:42

【摘要】：随着外贸经营权的放开,更多的企业甚至个人进入到外贸行业,给传统的外贸代理企业带了巨大的压力。传统外贸代理的经营每况愈下,甚至陷入了困境,举步维艰。改革开放以来,伴随着网络科技的推广,电子商务迅速地发展起来,国际贸易也开始呈现出新的内涵、特征和模式。在新形势下,外贸代理企业如何转型和升级,实现企业的生存和发展已成为当前亟待解决的课题。本文运用了亚当·斯密的劳动分工理论和罗纳德·科斯的交易费用理论,分析了传统外贸代理企业在当今对外贸易活动中作为主力军的地位,并不会轻易地消失。同时,通过编制调查问卷,对全国的外贸代理企业进行调查,在数据分析的基础上,进一步剖析了外贸代理企业的经营现状、内部缺陷、外部机遇等,重新认识了外贸代理企业存在的本质特征和现实意义。最后,本文尝试总结并提出传统外贸代理企业进行转型升级的策略-----构建外贸综合服务平台,试图为现代外贸企业的生存和发展提供有效的建议。全文共有五个部分。第一章:绪论,详述了选题的背景以及意义,并且对在本文撰写的过程中涉及到的文献综述和研究方法进行了简单的阐述;第二章:我国传统外贸代理企业的困境,阐述了我国传统外贸代理企业的理论以及其特点、优势、缺陷、面临的问题等;第三章:我国传统外贸代理企业的转型,结合国民经济的发展现状,明确制约外贸企业转型的主要因素,提出传统外贸代理企业体制改革的必然性;第四章:贸易方式的创新与传统外贸企业转型,通过对外贸新形势的研究和分析,在现有外贸服务平台的基础上,总结归纳出外贸企业转型升级的新模式,构建外贸综合服务平台以推动我国对外贸易的进一步发展;第五章:结论与建议,对上述分析做出归纳性的总结,提出了问题和不足之处。
[Abstract]:With the opening of the foreign trade management right, more enterprises and even individuals enter the foreign trade industry, which brings great pressure to the traditional foreign trade agency enterprises. The management of the traditional foreign trade agent is getting worse and worse, and even falls into a difficult position. Since the reform and opening up, with the popularization of network technology, e-commerce has developed rapidly, and international trade has begun to show new connotation, characteristics and patterns. Under the new situation, how to transform and upgrade the foreign trade agent enterprises to realize the survival and development of the enterprises has become an urgent issue to be solved. Based on Adam Smith's theory of division of labor and Ronald Coase's theory of transaction costs, this paper analyzes the position of traditional foreign trade agency enterprises as the main force in today's foreign trade activities, and it will not disappear easily. At the same time, through the compilation of the questionnaire, the foreign trade agency enterprises in the country are investigated. On the basis of the data analysis, the author further analyzes the management status, internal defects, and external opportunities of the foreign trade agency enterprises. We re-understand the essential characteristics and practical significance of the existence of foreign trade agency enterprises. Finally, this paper attempts to summarize and put forward the traditional foreign trade agency strategy for transformation and upgrading-to build a comprehensive service platform for foreign trade, in order to provide effective suggestions for the survival and development of modern foreign trade enterprises. The paper consists of five parts. The first chapter: introduction, detailed the background and significance of the topic, and in this paper involved in the process of literature review and research methods carried on a simple description; Chapter two: the predicament of the traditional foreign trade agency enterprises in our country, expounds the theory of our country traditional foreign trade agency enterprises and its characteristics, advantages, defects, problems and so on. Chapter three: the transformation of the traditional foreign trade agency enterprises in our country, combining with the development of the national economy, the main factors restricting the transformation of the foreign trade enterprises are clearly defined, and the inevitability of the reform of the traditional foreign trade agency enterprises system is put forward. Chapter four: the innovation of trade mode and the transformation of traditional foreign trade enterprises. Through the research and analysis of the new situation of foreign trade, on the basis of the existing foreign trade service platform, the paper sums up the new mode of transformation and upgrading of foreign trade enterprises. Building a comprehensive service platform for foreign trade in order to promote the further development of China's foreign trade; Chapter V: conclusions and recommendations, the above analysis of induction summary, proposed the problems and shortcomings.
【学位授予单位】：对外经济贸易大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：F752

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