The Strategic Underdogs Innovative Chinese Retailers Overtak

发布时间：2021-04-10 23:25

　　The last two decades witnessed the rise of Chinese indigenous firms as powerful players in the global market.Therefore,exploring their catch-up process has become one of the emerging themes attracting research interest from academia.However,most of the extant studies have restricted their research scope to manufacturing firms in the sexy high-tech sector,and cases from services,especially retailing,have been under-researched.Which is,in fact,peculiar considering how research on local retailers’ ... 

【文章来源】：上海交通大学上海市 211工程院校 985工程院校 教育部直属院校

【文章页数】：51 页

【学位级别】：硕士

【文章目录】：
ABSTRACT
Ⅰ. INTRODUCTION
Ⅱ. LITERATURE REVIEW
    A. LATECOMERS' CATCH-UP APPROACH
    B. SERVICE INNOVATION
Ⅲ. ANALYTICAL FRAMEWORK
Ⅳ. METHODOLOGY
Ⅴ. SELECTED COMPANIES
    A. REN REN LE COMMERCIAL GROUP CO. LTD
    B. BETTER LIFE COMMERCIAL CHAIN SHARE CO. LTD
    C. YONGHUI SUPERSTORES CO. LTD
Ⅵ. CROSS-CASE ANALYSIS AND DISCUSSION
    A. RETAIL FORMAT DIMENSION
    B. RETAILING ACTIVITIES DIMENSION
    C. RETAILING GOVERNANCE DIMENSION
    D. FACTORS ENABLING GENERATION OF EFFICIENT INNOVATIONS
Ⅶ. THEORETICAL FAMEWORK
Ⅷ. CONCLUSION
REFFERENCES
APPENDICE



本文编号：3130522