温州市金融投资集团发展战略研究

发布时间：2018-09-17 14:54

【摘要】：金融控股集团作为金融业实现综合经营的一种组织形式,自出现以来,一直受到广泛的青睐。近年来,我国一些地方政府也纷纷立足于本经济区域,对财政资源进行整合,由具有显著优势的国有或民营企业控股、投资多家金融机构、组建地方性金融控股集团。2012年7月,在推进温州金融综合改革试验区建设的背景下,温州市政府将温州市国资投资集团有限公司更名,成立温州市金融投资集团有限公司(简称“温州金投”),具体承接温州金融改革任务。但是,温州金投自身存在诸多问题,如组建初期,制造业、建筑业和金融业这三大板块业务有效融合难度较大。同时,公司在主业布局和功能定位上不清晰,难以建立新的盈利模式,既无法实现自身的发展,也不能成为金融改革项目的落实平台。因此,对温州金投发展战略进行研究,既能解决温州金投自身发展的问题,也有助于温州金融综合改革试验成果的落地和推广。本文运用企业战略管理、金融企业经营管理等相关理论,搭建了研究的理论依据。然后,结合金融综合改革的要求、温州金投的现状,用SWOT分析法,对企业的内外部环境和面临的机会和威胁进行了充分分析。最后,对温州金投的发展战略制定和实施进行了细致研究,对集团未来的战略提出了思考。经过分析,本文明确了温州金投的战略目标——将温州金投打造成一家具有综合竞争优势、金融服务平台较为齐全、拥有较为完整金融产业链的地方金融控股集团,进一步明晰了战略定位、路径选择等,并从金融要素整合优化、突出金融主业投资方向、实业的转型升级与退出等三个方面提出战略实施的具体方案,最后从坚持稳健经营策略、建立有效风险监控机制、建设完善的客户信息系统和构建现代人才资源战略等4个方面提出了温州金投发展战略实施的保障措施。
[Abstract]:Financial holding group, as an organizational form of financial industry to realize comprehensive management, has been widely favored since its appearance. In recent years, some local governments in our country have also established themselves in their own economic regions to integrate financial resources, which are controlled by state-owned or private enterprises with significant advantages, invest in many financial institutions and set up local financial holding groups. In the context of promoting the construction of a comprehensive financial reform pilot area in Wenzhou, the Wenzhou Municipal Government changed the name of Wenzhou State Investment Group Co., Ltd. Wenzhou Financial Investment Group Co., Ltd was established to undertake Wenzhou financial reform. However, there are a lot of problems in Wenzhou Gold Investment itself, such as the establishment of the initial, manufacturing, construction and financial sector of the three major sectors of the business integration is more difficult. At the same time, the company's main business layout and function positioning is not clear, it is difficult to establish a new profit model, can not achieve its own development, nor can it become a financial reform project implementation platform. Therefore, the research on the development strategy of Wenzhou gold investment can not only solve the problem of Wenzhou gold investment's own development, but also contribute to the landing and promotion of Wenzhou financial comprehensive reform test results. Based on the theories of enterprise strategic management and financial enterprise management, this paper sets up the theoretical basis of the research. Then, combined with the requirements of comprehensive financial reform and the status quo of Wenzhou gold investment, SWOT analysis is used to fully analyze the internal and external environment, opportunities and threats faced by enterprises. At last, the author makes a detailed study on the development strategy of Wenzhou Gold Investment, and puts forward some thoughts on the future strategy of the Group. After analysis, this paper defines the strategic goal of Wenzhou Jinchou, which is to build Wenzhou Jinzhen into a local financial holding group with comprehensive competitive advantage, a complete financial service platform and a relatively complete financial industry chain. It further clarifies the strategic positioning, path selection and so on, and puts forward the specific plan of strategic implementation from three aspects of financial elements integration and optimization, highlighting the direction of investment in the main financial industry, upgrading and withdrawing from the industrial transformation and so on. Finally, the paper puts forward the guarantee measures of Wenzhou gold investment development strategy from four aspects: sticking to steady management strategy, establishing effective risk monitoring mechanism, constructing perfect customer information system and constructing modern talent resource strategy.
【学位授予单位】：兰州理工大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F832.39

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