我国互联网证券经纪业务发展研究
发布时间：2018-12-30 19:59
【摘要】：互联网技术的发展,尤其是移动互联网的出现和普及,对人们的日常生活产生了巨大的影响,从一定程度上改变了人们的一些生活方式。互联网作为一种信息传播的媒介,对证券公司经纪业务的转型发展提供了新的机遇与挑战,不仅可以降低证券公司的经营成本,还能够建立证券公司同客户之间的即时联系。因此,如何在证券经纪业务转型升级过程中利用好互联网、提升自身核心竞争力对证券公司的发展显得尤为重要。本文在分析国内外学者的研究基础上,以我国证券经纪业务的概念为切入点,首先介绍了互联网证券经纪业务的内涵、分类以及具有的特征,并介绍了金融中介理论,且以其为本文的写作奠定基础;其次,对于证券经纪业务在我国之诞生、发展、以及现状做出了详实的阐述,并将互联网在我国证券经纪业务中的应用做了相应的介绍,同时通过对国外典型证券公司网络业务发展历程的介绍与国内证券公司形成对比;最后,在总结前文比较分析的基础上,结合我国证券行业发展的现实情况,提出了我国互联网证券经纪业务未来发展的方向,即竞争呈现多元化、经营模式从粗放型转为集约型、移动交易去PC化三个主要特征,最终提出六项合理性建议支持我国的证券公司在未来开展互联网经纪业务。
[Abstract]:The development of Internet technology, especially the emergence and popularization of mobile Internet, has had a great impact on people's daily life, and to a certain extent has changed some people's way of life. As a medium of information dissemination, the Internet provides new opportunities and challenges for the transformation and development of brokerage business of securities companies. It can not only reduce the operating costs of securities companies, but also establish the immediate relationship between securities companies and customers. Therefore, how to make good use of the Internet in the process of securities brokerage business transformation and upgrade to enhance their core competitiveness is particularly important for the development of securities companies. Based on the analysis of domestic and foreign scholars, this paper firstly introduces the connotation, classification and characteristics of Internet securities brokerage business, and introduces the theory of financial intermediation, based on the concept of securities brokerage business in China. And to lay a foundation for the writing of this paper; Secondly, the birth, development, and current situation of securities brokerage business in China are described in detail, and the application of the Internet in securities brokerage business in China is introduced accordingly. At the same time through the introduction of foreign typical securities companies network business development process and domestic securities companies to form a contrast; Finally, on the basis of summing up the previous comparative analysis, combined with the reality of the development of China's securities industry, this paper puts forward the direction of the future development of China's Internet securities brokerage business, that is, the diversification of competition. The business model is changed from extensive to intensive, and the mobile transaction is de-PC. Finally, six reasonable suggestions are put forward to support China's securities companies to carry out Internet brokerage business in the future.
【学位授予单位】：东北师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F832.39
[Abstract]:The development of Internet technology, especially the emergence and popularization of mobile Internet, has had a great impact on people's daily life, and to a certain extent has changed some people's way of life. As a medium of information dissemination, the Internet provides new opportunities and challenges for the transformation and development of brokerage business of securities companies. It can not only reduce the operating costs of securities companies, but also establish the immediate relationship between securities companies and customers. Therefore, how to make good use of the Internet in the process of securities brokerage business transformation and upgrade to enhance their core competitiveness is particularly important for the development of securities companies. Based on the analysis of domestic and foreign scholars, this paper firstly introduces the connotation, classification and characteristics of Internet securities brokerage business, and introduces the theory of financial intermediation, based on the concept of securities brokerage business in China. And to lay a foundation for the writing of this paper; Secondly, the birth, development, and current situation of securities brokerage business in China are described in detail, and the application of the Internet in securities brokerage business in China is introduced accordingly. At the same time through the introduction of foreign typical securities companies network business development process and domestic securities companies to form a contrast; Finally, on the basis of summing up the previous comparative analysis, combined with the reality of the development of China's securities industry, this paper puts forward the direction of the future development of China's Internet securities brokerage business, that is, the diversification of competition. The business model is changed from extensive to intensive, and the mobile transaction is de-PC. Finally, six reasonable suggestions are put forward to support China's securities companies to carry out Internet brokerage business in the future.
【学位授予单位】：东北师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F832.39
【参考文献】
相关期刊论文 前10条
1 刘珍秀;;互联网金融冲击下证券经纪业务转型的研究[J];现代管理科学;2015年02期
2 刘绘;沈庆R，
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