CP饲料企业养殖服务模式研究

发布时间：2018-03-01 07:49

本文关键词： CP饲料服务模式猪九保　出处：《西北农林科技大学》2015年硕士论文　论文类型：学位论文

【摘要】：我国养殖服务模式落后情况导致农户经济收入下降、生活贫困、农村环境污染严重等一系列问题。并且,我国养殖服务模式面临科学技术落后、国际市场粮价波动、国际饲料产量迅速增加等严峻挑战。对此,党中央不仅一直将农业中的饲料养殖生产作为工作重中之重,而且高度重视饲料养殖新模式探索。在此背景下,对CP饲料企业养殖服务新模式若干问题进行探讨,致力于我国养殖服务新模式的建设。本研究主要分为三部分。第一部分,绪论。阐述了CP饲料企业养殖服务新模式研究背景、研究目的与意义、国内外研究现状以及对国内外现状评述,研究思路和研究方法。第二部分,首先,描述了CP服务企业现状,介绍CP企业、CP企业服务对象、CP企业现有模式以及存在问题。然后,从宏观与微观环境层面对CP饲料企业服务模式创新进行了SWOT分析。最后,提出猪九保新的养殖模式,介绍了猪九保新模式的内容、概念、运作,并用案例进行简单分析,猪九保新模式给CP企业和客户带来巨大经济效益。第三部分,得出本研究结论。利用品牌优势应对竞争和经济下滑冲击,加强质量安全,注重资源环境问题,加大科研人才以及技术的投入力度,加强企业管理职能,关注公益事业。
[Abstract]:The backward farming service mode in China leads to a series of problems, such as the decline of peasant household's economic income, the poverty of living, the serious pollution of rural environment, and so on. Moreover, the farming service mode of our country is facing the backward of science and technology, the fluctuation of grain price in international market. The international feed production is increasing rapidly and so on. In view of this, the CPC Central Committee has not only attached great importance to the production of feed farming in agriculture, but also attached great importance to the exploration of a new model of feed farming. This study is divided into three parts: the first part, the introduction, and the background of the research on the new model of CP feed enterprise culture service. The purpose and significance of the research, the current research situation at home and abroad, the review of the current situation at home and abroad, the research ideas and research methods. The second part, firstly, describes the current situation of CP service enterprises. This paper introduces the existing mode and existing problems of CP enterprise service object in CP enterprise. Then, the paper analyzes the innovation of CP feed enterprise service mode from macro and micro environmental level. Finally, the paper puts forward a new breeding model of pig Jiubao. This paper introduces the content, concept and operation of the new model of pig Jiubao, and makes a simple analysis with a case study. The model brings great economic benefits to CP enterprises and customers. The conclusion of this study is to make use of brand advantages to cope with competition and economic downturn, to strengthen quality and safety, to pay attention to the problem of resources and environment, to increase the investment of scientific research talents and technology, to strengthen the management function of enterprises and to pay attention to public welfare.
【学位授予单位】：西北农林科技大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F324.6

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