社会责任认知视角下企业参与农村公共品供给研究
[Abstract]:Since the tax and fee reform, under the long-term top-down institutional arrangement of the government, there have been a series of problems in the supply of rural public goods in our country. The responsibilities of the governments at all levels are not clear, and the financial resources of the local governments at the grass-roots level are limited. In addition, farmers' own problems of "good division and bad cooperation" and the characteristics of public goods lead to a serious shortage of rural public goods supply in our country. In this case, the government calls on and encourages various subjects to participate in the supply of rural public goods. In fact, the supply of rural public goods in China has formed a multi-supply model, including market supply, collective supply and so on. During this period, more and more enterprises become one of the main providers of rural public goods by fulfilling their social responsibility. Therefore, how to encourage more enterprises to actively fulfill their social responsibilities and participate in the supply of rural public goods has become a social concern. Based on the pyramid model of Carroll and the performance model of social responsibility of Wartick and Cochran, this paper takes the enterprise participation in rural public goods supply as the research object, and takes the corporate social responsibility cognition as the visual angle, based on the pyramid model of Carroll and the expression model of social responsibility of Wartick and Cochran. From a dynamic development perspective, this paper constructs the research framework of enterprise participation in rural public goods supply from the perspective of social responsibility cognition, and divides the development of corporate social responsibility into four stages: introduction, germination, development and maturity. It also analyzes the relationship between corporate social responsibility cognition and the way they participate in the supply of rural public goods under different stages of corporate social responsibility development. Starting from the three cases of China Resources Group, Schneider Electric Co., Ltd. And F Non-mining Development Co., Ltd., this paper discusses the supply mode of enterprises. Furthermore, this paper puts forward the relevant guiding strategies from the aspects of improving the level of corporate social responsibility and the level of rural public goods supply participation. The specific content of corporate social responsibility is not static and invariable, it is dynamic change in different period, will change with the development of enterprise, gradually mature, corporate responsibility cognition will gradually improve from the lower level. The better the enterprise develops, the higher the cognitive level of corporate social responsibility is, and the more human and material resources are invested in the supply of rural public goods. Enterprises in different stages of social responsibility in participating in the supply of rural public goods will be different ways. Raising the level of enterprises' cognition of social responsibility can enhance the possibility and enthusiasm of enterprises' participation, thus further improve the problems of insufficient supply of public goods and low efficiency in rural areas at present.
【学位授予单位】:江苏大学
【学位级别】:硕士
【学位授予年份】:2017
【分类号】:F270;F323
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