山西省农业产业化经营和农产品品牌战略研究.pdf

  本文关键词：山西省农业产业化经营和农产品品牌战略研究，由笔耕文化传播整理发布。

网友numten7近日为您收集整理了关于山西省农业产业化经营和农产品品牌战略研究的文档，，希望对您的工作和学习有所帮助。以下是文档介绍：345AbstractThe 21st century is the economic globalization time, characterized bytheincreasingly petition.Along withthesocial economy's unceasing development, the demandoftheconsumer to the agricultural product haracteristic;the original agriculturalproducts startsto be differentiated by the standard ofsafeandhigh quality.To theagriculturalproductofsafeandhigh quality, it needs not only toinvest heavilyto carry on the production, butalso toimplement the variation marketing strategy to found the well-known brandto differentiatethe ordinary productexternally, and then petitive advantage in social economy'sdevelopment.The study of Shanxi Province agriculture industrializationand the agricultural product brandconstructionhasanimportant meaningtofullydisplaytheinfluential roleofcharacteristicagricultural product regional economies development,toenhance the farmers' e and promotethe rural economic developmentand todeepen agricultural economy structural adjustment.First,the characteristic agricultureindustrializationisthecore and backingtodevelop the Shanxiagriculture; itis the growth point of Shanxi agriculture.From the angleofsystem and the development,this article carefully examinestheevolutionand the law of developmentamong theagricultural product, industrialandthe brand strategy;explorestheintrinsic mechanismof the Shanxiagriculturalproduct development; andpromulgatesthe significance suggestiontoarea agricultural developmentandthe key agricultural productindustry independent development pathunder our country region balanced developmental strategy.First, in view of the current Shanxi agricultural product's development tendency and the existencequestion,this dissertationdraws out the connotation and the essenceofthe agricultural productindustrial developmentandobjectivelystudiesthe Shanxi agriculture industrializationconstructionthe importance and the necessity,bineagricultural industrialization withbrand.Next, in view of the current Shanxi characteristic agriculture industrializationdevelopment's presentsituation, throughtheexplorationandanalysisofthe agricultural industrializationpattern, profitingfrom the good patternofcharacteristic agricultural product development, this articlepresentspropose the strategyof developingShanxi Province agricultural product ording to thedevelopmentsituation andprovide the feasible constructive mentalitytorealizes regionalizingandthe brand development to the Shanxi Province agricultural product.Thedissertation includesfive parts. Inthe first part,itintroducedthearticle’sresearchbackground,practical significance,research mentality, research content,structural framing and so6on; they are theresearchfoundation and starting point.In the second part,based on thefoundationofcarryingon the limit and development totheconnotationofthe agricultural product,itdiscussedsomeconcepts such asagricultural industrialization, the agricultural productbrand and so on. In

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  本文关键词：山西省农业产业化经营和农产品品牌战略研究，由笔耕文化传播整理发布。