江都经济开发区招商引资策略研究

发布时间：2018-01-06 22:27

本文关键词：江都经济开发区招商引资策略研究　出处：《扬州大学》2014年硕士论文　论文类型：学位论文

【摘要】：长期以来,招商引资不仅是我国经济发展的重要抓手,而且是各个开发区实现经济社会快速发展的重要途径。然而,随着全球经济一体化和市场经济体制的不断完善,江都经济开发区以政府为主导的招商引资模式已不能适应时代发展的要求,其弊端日益凸显。江都经济开发区地处上海都市圈和南京经济圈的节点,区位优势十分明显。随着江苏省沿江开发战略的不断深入和一系列交通设施的相继建成,江都经济开发区迎来了大好的发展时机。在国内外产业资本转移和苏中苏南融合发展的背景下,江都经济开发区如何放大区位优势、抓住历史机遇、加速招商引资是当前开发区实现经济社会持续发展所面临的重大课题。本文从招商引资的一般理论概述出发,梳理了先进地区招商引资工作的成功经验,总结了江都经济开发区招商引资现状,从战略定位、工作基础、方法措施等方面阐述了江都经济开发区招商引资策略经验,深入剖析江都经开区招商引资存在资源浪费、手段单一、结构失衡、队伍老化、环境失范等一系列问题。这些问题的存在,不仅没能吸引高质量的项目,而且造成了工作效率不高、经济效益不佳等现象,甚至影响了江都开发区的持续、稳定、健康发展。然后针对上述问题,指出绩效评价体系不合理、约束机制不健全、市场机制不完善、招商队伍不合理、环境构建不到位是造成上述问题的主要原因。并通过SWOT分析原理和方法,对江都开发区招商引资工作面临的优势、劣势、机遇和挑战作出分析。最后,提出从创新工作体制、强化考核机制、明确招商重点、培育市场主体、加强队伍建设、优化投资环境六个方面进一步完善江都经济开发区招商引资策略的建议。
[Abstract]:For a long time, the investment is not only an important starting point for China's economic development, but also is an important way to realize the rapid economic and social development in various development zones. However, with the global economic integration and the continuous improvement of the market economy, Jiangdu Economic Development Zone, mainly by the government guided investment model has been unable to meet the requirements of the times, the problems have become increasingly prominent. The node of Jiangdu economic development zone is located in the Shanghai metropolitan area and the Nanjing economic circle, the advantage is obvious. With the deepening of Jiangsu coastal development strategy and a series of traffic facilities have been built, Jiangdu Economic Development Zone ushered in the great development of the time. In the domestic and foreign industrial capital transfer and the Soviet Union in South of Jiangsu the integration of the development of the background, Jiangdu economic development zone how to enlarge regional advantages, seize the historic opportunity to accelerate investment is to achieve economic and social development of the region The major issues that will continue to develop.
This paper summarizes the general theory of the investment of the successful experience of combing the investment of advanced area, summed up the Jiangdu Economic Development Zone investment status, from strategic positioning, work based method measures on the Jiangdu Economic Development Zone investment strategy experience, in-depth analysis of Jiangdu Economic Development Zone investment there is a waste of resources that means a single, structural imbalance, aging team, anomie and other issues. These problems not only failed to attract high quality projects, and cause the work efficiency is not high, poor economic phenomenon, and even affect the development zone of Jiangdu sustained, stable and healthy development, and in view of the above. The problem, pointed out that the performance evaluation system is not reasonable, the constraint mechanism is not perfect, imperfect market mechanism, unreasonable investment team, build environment is not in place is the main cause of the problem And through the analysis of the SWOT principle and method, the disadvantage of facing the Jiangdu Development Zone investment advantages, opportunities and challenges are analysed. Finally, put forward from system innovation, strengthen the assessment mechanism, clear focus, cultivate market subjects, strengthen team construction, to further improve the Jiangdu Economic Development Zone investment strategy advice six a better investment environment.

【学位授予单位】：扬州大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F127

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