中国文化产业发展对居民消费的影响研究

发布时间：2018-02-14 18:32

本文关键词： 文化产业发展居民消费总量居民消费潜力居民消费能力　出处：《东北师范大学》2014年博士论文　论文类型：学位论文

【摘要】：消费、投资和出口是拉动经济增长的三驾马车。后金融危机时代，全球经济持续疲软，多个欧洲国家主权债务危机频频爆发，加上成本优势、人口红利以及制度红利等经济增长优势逐渐减弱，这就要求我国经济增长模式由外向型向内向型转变。中国是拥有十三亿人口的消费市场大国，居民消费是拉动经济增长的根本动力。但近年来，中国居民消费率总体持续下降，居民消费对经济增长的拉动作用明显减弱。居民消费需求不足已成为我国经济持续快速增长的阻碍因素。消费结构升级是促进居民消费的有效动力。根据需求层次理论，随着人们收入的增加，基本物质需求得到满足后，主要消费需求将变为精神、娱乐等方面的需求。按照世界各国的经验，人均GDP超过3000美元，文化消费会快速增长；接近或超过5000美元，文化消费则会出现井喷。中国人均GDP自2008年起达到3000美元，2011年达到5000美元。可见，文化消费是未来消费增加的热点，也是推动居民消费结构升级的关键，但目前我国居民文化消费仍处于较低水平。文化产业是生产文化产品和提供文化服务的部门，主要满足人们的精神文化需求，符合消费结构升级的发展趋势，同时也是促进文化发展和繁荣的重要载体。文化产业以其低投入、低消耗、强关联等诸多优势被国际社会公认为是21世纪最具增长潜力的“朝阳产业”，符合产业结构升级的发展方向。许多国家将其视为国家战略产业，中国政府也把推动文化产业发展提高到国家战略层面。本文根据生产与消费的关系、产业结构与消费结构的关系理论，以扩大居民消费为切入点，将文化产业发展与居民消费结合起来进行研究。基于文化产业具有的产业属性（经济属性）和文化属性（意识形态属性）双重属性特点，分析文化产业发展对居民消费的影响机制，并采用中国文化产业发展和居民消费的面板数据，利用异质性随机边界模型（SFA）、面板模型、投入产出法、部分调整模型等计量分析工具实证检验中国文化产业发展对居民消费的影响，据此提出相关政策建议。具体来说，本文主要包括以下几个部分内容：第一章引言。包括选题背景、研究意义、基本思路、研究方法和创新之处。第二章相关理论和文献综述。包括概念界定、相关理论和相关文献综述。第三章中国文化产业发展和居民消费现状分析。首先，从规模和结构两方面分析中国文化产业发展现状。文化产业增长迅速，发展态势较好，但基础弱、总量小。同时，文化产业发展存在行业、区域和所有制结构不合理问题；其次，从居民消费总量、居民人均消费、居民消费倾向和居民消费能力四个方面分析居民消费状况。居民消费总量不断提高，但人均消费处于较低水平。居民消费倾向总体持续下降。中国居民消费能力快速提高，已步入中等收入国家行列，但城乡差距较大。第四章中国文化产业发展对居民消费的影响机制分析。文化产业因其生产的产品能够满足人们的消费需求而具有产业属性。文化产业生产的产品和提供的服务主要满足人们的精神文化需求，同生产物质产品的产业不同，，具有特殊的文化属性。本章根据文化产业具有的双重属性特点，构建文化产业发展影响居民消费的基本分析框架，在此基础上，逐层展开，系统地分析文化产业发展对居民消费的影响机制。第五章中国文化产业发展对居民消费影响的实证分析。根据文化产业发展对居民消费的影响机制，从居民消费总量、居民消费潜力和居民消费能力三个方面展开，分别进行实证分析。实证研究结果表明：文化产业发展通过产品供给效应、产业关联和产业融合效应，不但能够促进居民增加文化产品消费，也能够带动居民增加非文化产品消费，从而促进居民消费总量的增加。但目前，文化产业生产效率不高，样本区间内平均生产效率仅为50%-60%。文化产业对其他产业的需求拉动作用和影响力系数较大，但推动支撑作用和感应度系数小；文化产业发展通过提升居民消费结构、提高居民消费意愿，能够有效促进居民消费潜力的开发，这需要文化产业充分发挥其产业属性和文化属性的价值；文化产业发展能够通过增加社会就业、提高人力资本素质能够有效促进居民消费能力的提高。但目前，文化产业带动社会就业的作用有待进一步加强，提高人力资本素质的作用还处于初步发展阶段。第六章扩大居民消费视角下中国文化产业发展对策。根据中国文化产业发展对居民消费的作用机制及实证分析结果，提出相应的政策建议。第七章主要结论及研究展望。
[Abstract]:Consumption , investment and export are the troika of economic growth . After the post - financial crisis era , the global economy continues to be weak , the frequency and frequency of the sovereign debt crisis of many European countries is gradually weakened , and the economic growth advantages such as cost advantage , demographic dividend and system dividend are gradually weakened . Consumption structure promotion is the effective power to promote the consumption of residents . According to the demand level theory , as people ' s income increases and the demand of basic material is satisfied , the main consumption demand will become spiritual , entertainment and so on . According to the experience of all countries in the world , per capita GDP exceeds US $ 3000 , cultural consumption will increase rapidly ; the GDP per capita is up to US $ 3000 from 2008 , and the consumption of culture is the key to the increase of consumption structure in the future . However , the consumption of Chinese residents is still at a lower level . The cultural industry is the department of producing cultural products and providing cultural services , which mainly satisfies people ' s spiritual and cultural needs , conforms to the development trend of consumption structure upgrading , and is an important carrier for promoting cultural development and prosperity . The cultural industry is recognized by the international community as the most potential " sunrise industry " in the 21st century . It accords with the development direction of the upgrading of industrial structure . Many countries regard them as the national strategic industry , and the Chinese government also promotes the development of cultural industry to the national strategic level . Based on the relationship between production and consumption , the relationship between industrial structure and consumption structure , the paper studies the influence mechanism of cultural industry development on the consumption of residents based on the double attributes of industrial attribute ( economic attribute ) and cultural property ( ideology attribute ) . The first chapter introduces the background , significance , basic idea , research method and innovation . Chapter two related theories and literature review , including concept definition , related theory and related literature review . The third chapter analyzes the development of Chinese culture industry and the present situation of resident consumption . Firstly , it analyzes the development of China ' s cultural industry from two aspects : size and structure . The article analyzes the influence mechanism of the development of Chinese culture industry on the consumption of residents . The products and services produced by the cultural industry can meet the demand of people ' s consumption . The products and services produced by the cultural industry mainly meet the demand of people ' s spiritual culture and have special cultural attributes . According to the dual attribute characteristics of the cultural industry , the paper constructs the basic analysis framework of the development of cultural industry . In the fifth chapter , the author makes an empirical analysis on the impact of the development of Chinese culture industry on the consumption of residents . According to the impact mechanism of cultural industry development on the consumption of residents , the empirical study shows that the development of the cultural industry can increase the consumption of the cultural products and increase the consumption of non - cultural products . The sixth chapter expands the countermeasures for the development of Chinese cultural industry from the perspective of consumer consumption . According to the development of China ' s cultural industry , the corresponding policy suggestions are put forward . Chapter 7 Main conclusions and prospects of research .

【学位授予单位】：东北师范大学
【学位级别】：博士
【学位授予年份】：2014
【分类号】：G124;F126.1

【参考文献】