文化创意产业视域下武术动漫的发展研究

发布时间：2018-07-22 15:02

【摘要】：本文以文化创意产业相关理论为指导,通过对文化创意产业和武术动漫的理论研究现状进行梳理与评述,为选题研究打下了详实的理论基础,本选题旨在填补武术动漫研究领域的空白。运用文献资料法、跨学科分析法、专家访谈法、逻辑推理法、个案分析法等研究方法,首先对武术动漫的定义进行了界定。以历史学、文化学、经济学、传播学、艺术学五大学科为理论支撑,利用跨学科分析法对武术动漫的学科基础进行了分析。对武术动漫的文化背景、武术动漫产业、受众现状、创意设计进行了逻辑分析,阐释了武术动漫的现状与特点。通过对创意文化成功案例的分析、美日韩武术动漫个案分析、创意文化经典发展模式的解读,为促进武术动漫的快速发展,借鉴了它们的成功经验。在探究国内外动漫发展模式的基础上,首次构建了武术动漫的发展模式,即：产学研合作模式、政府引导模式、新媒介传播盈利模式、动漫与武术产业、武术文化相结合的全新模式。最后以福建天之谷网络科技有限公司作为实践对象,从理论研究与实践结合的角度,对该公司武术动漫发展现状、面临的瓶颈、发展模式的初步实践方面作了详细分析。
[Abstract]:Guided by the relevant theories of cultural and creative industries, this paper combs and comments on the current situation of theoretical research on cultural creative industries and martial arts animation, and lays a detailed theoretical foundation for the research on this topic. The purpose of this topic is to fill in the blank in the research field of martial arts animation. With the methods of literature, interdisciplinary analysis, expert interview, logical reasoning and case analysis, the definition of Wushu animation is defined. Based on the theory of history, culture, economics, communication and art, this paper analyzes the subject foundation of Wushu animation by means of cross-disciplinary analysis. This paper analyzes the cultural background of Wushu animation, Wushu animation industry, audience status and creative design, and explains the present situation and characteristics of Wushu animation. Through the analysis of successful cases of creative culture, American, Japanese and Korean martial arts animation case analysis, creative culture classic development model of interpretation, in order to promote the rapid development of martial arts animation, learn from their successful experience. On the basis of exploring the development mode of animation at home and abroad, this paper constructs the development mode of Wushu animation for the first time, that is, the cooperation mode of production, education and research, the government guiding mode, the profit model of new media communication, the animation and martial arts industry. The new mode of combining Wushu culture. Finally, taking Fujian Tianzhigu Network Science and Technology Co., Ltd as the practice object, from the angle of the combination of theory research and practice, this paper makes a detailed analysis on the current situation of the development of Wushu animation, the bottleneck faced by the company, and the preliminary practice of the development model.
【学位授予单位】：福建师范大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：G124

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