基于本土化的婴幼儿小家电设计研究

发布时间：2018-04-13 06:51

本文选题：本土化 + 婴幼儿小家电　；参考：《湖北工业大学》2017年硕士论文

【摘要】：本论文在产品设计研究方向上创新性的提出婴幼儿小家电设计应该注重本土化,研究在大量国外家电产品直接引进中国的情况下,中国婴幼儿小家电产品的设计问题。在新一轮孕婴童产业发展高潮的社会背景以及文化设计产品蓬勃发展的背景下,笔者意识到中国婴幼儿小家电市场上产品质量和设计“有效供给”不足与新时代父母对婴幼儿家电的“有效需求”矛盾亟待解决。笔者尝试着引入本土化设计理念和方法用于婴幼儿小家电产品研发项目中去。首先,在论述之前介绍研究社会经济与设计文化时代背景后,指明中国市场上的婴幼儿小家电并非专门为中国消费者开发设计,使用中存在着很多问题;说明国内婴幼儿小家电市场需求大,企业面临着激烈的竞争,强调本土化有着重要的意义。采用举例说明的方式分析研究国内外研究水平。力求对论文研究内容进行合理构架,为中国婴幼儿小家电设计指明方向。其次,本文给予婴幼儿小家电全新的定义与划分,探究人们对各种婴幼儿小家电的需求来源,论述各类婴幼儿小家电的概况。依据调研,分别讨论了国内外婴幼儿小家电的市场现状,总结出中国婴幼儿小家电产品的不足之处,并一一举例说明。再次,本文探究论述产品的本土化设计,分析本土化设计在设计全球化的冲击下产生并发展,从文化与设计的关系角度出发,阐述本土化设计的内涵。结合企业注重本土化设计的实例解读本土化设计的重要性,并指出当前人们对本土化设计的误读。解读产品的本土化设计含量,为论述婴幼儿小家电本土化设计提供理论依据,并以举例说明方式提出产品的本土化设计策略,为后续研究做准备。从此,本文立足于中国本土区域,结合社会学、经济学相关学科知识,分别从中国家庭消费因素、环境因素、家庭及人口因素、中国育儿文化因素等方面分析影响中国婴幼儿小家电产品的因素。使用SET系列因素分析中国婴幼儿小家电本土化设计的可行性,用事实因素举例论证,总结出婴幼儿小家电本土化设计的途径与方法。最后,参与了一项社会实践项目,使用本文中本土化设计的理论知识,探究国内婴幼儿和中国家庭对辅食的生理需求和心理需求,设计了一款满足中国消费群体的婴幼儿辅食煲,对本文相关的理论研究成果进行验证和补充。
[Abstract]:In this paper, the innovative direction of product design proposed that infant small household appliances design should pay attention to localization, in the case of a large number of foreign household appliances directly introduced into China, China's infant small household appliances design problems.Under the social background of the upsurge of the new round of infant industry development and the flourishing development of cultural design products,The author realizes that the shortage of product quality and design "effective supply" in the market of small household appliances for infants and young children in China and the "effective demand" of parents for infant appliances in the new era need to be solved urgently.The author tries to introduce the concept and method of local design into the R & D project of small household appliances for infants.First of all, after introducing the background of social economy and design culture, the author points out that the infant household appliances in Chinese market are not specially designed for Chinese consumers, and there are many problems in using them.It shows that there is a great demand for small household appliances in China, and enterprises are facing fierce competition. It is of great significance to emphasize localization.The research level at home and abroad is analyzed with examples.Try to make a reasonable framework for the research content of the paper, and point out the direction for the design of small household appliances for infants in China.Secondly, this paper gives a new definition and division of small household appliances for infants, probes into the sources of demand for various kinds of small appliances of infants and children, and discusses the general situation of all kinds of small appliances for infants and young children.According to the investigation, this paper discusses the market situation of infant household appliances at home and abroad, sums up the shortcomings of Chinese infant small household appliances, and illustrates them with examples one by one.Thirdly, this paper explores and discusses the localization design of products, analyzes the emergence and development of the localization design under the impact of the design globalization, and expounds the connotation of the localization design from the angle of the relationship between culture and design.The importance of local design is explained with the examples of enterprises paying attention to local design, and the misreading of native design is pointed out.In order to provide theoretical basis for the discussion of the localization design of small household appliances for infants and young children, and to put forward the strategy of product localization design by way of illustrating examples, this paper makes preparations for the further study.From then on, this paper bases itself on the local area of China, combines the knowledge of sociology and economics, from the factors of Chinese household consumption, environment, family and population, respectively.This paper analyzes the factors influencing Chinese infant household appliances from the aspects of parenting culture and so on.Using SET series factors to analyze the feasibility of the localization design of Chinese infant and small household appliances, and to summarize the ways and methods of the indigenization design of infant small household appliances with examples of facts.Finally, we participated in a social practice project to explore the physiological and psychological needs of domestic infants and Chinese families for supplementary food, using the theoretical knowledge of the localization design in this paper.An auxiliary food cooker for infants and young children is designed to satisfy Chinese consumer groups, and the relevant theoretical research results are verified and supplemented.
【学位授予单位】：湖北工业大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：TM925.02

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