基于感性意象的汽车起重机造型分析

发布时间：2018-06-18 01:15

本文选题：汽车起重机 + 造型设计　；参考：《湖南大学》2012年硕士论文

【摘要】：汽车起重机行业由来已久，作为一个非常复杂的工业产品，同时也是主要的工程机械，在城市建设中起到了重要的作用。汽车起重机现在已经发展成为一个非常成熟与竞争激烈的市场，为了增加产品的差异性，，造型设计往往扮演了重要的角色，而在当今以消费者为主导的市场下，产品是否成功的关键不能完全依赖设计师的美感与经验积累，以设计师的自我美感与经验积累设计开发出来的产品很难确保能够满足客户的需求。所以本文探讨消费者的喜好、意象语汇与造型要素三者间的关系，希望能够为产品设计寻求一条新的道路。本论文以探讨汽车起重机的感性意象为出发点，研究汽车起重机的造型与意象之间的联系。首先，通过网络、书籍与杂志广泛收集汽车起重机的感性意象语汇以及产品样本；第二阶段依据人们喜好度将意象语汇经过筛选得到32对用于下一步研究，同时把产品样本精简到16个；第三阶段利用32对语汇与筛选出的产品样本制成问卷运用语义差异法调查受测者，对所得数据进行因子分析及集群分析降维，得到六对代表语汇；第四阶段结合造型法则讨论总结分析得出影响汽车起重机造型的要素，然后利用多元线性回归分析建立汽车起重机造型要素与六对意象词汇的联系，并对每一种感性意象提出造型设计建议，为汽车起重机的开发设计提供量化的参考依据。本论文将感性工学的研究方法运用于汽车起重机造型研究，通过数据统计分析建立起消费者感性意象与汽车起重机造型设计之间的联系，并根据意象提出设计建议，在汽车起重机的造型设计领域有一定的实际意义。
[Abstract]:Truck crane industry has a long history, as a very complex industrial products, but also the main construction machinery, in urban construction has played an important role. Truck crane has developed into a very mature and competitive market. In order to increase the difference of products, styling design often plays an important role, and in today's consumer-led market, The key to the success of a product is not entirely dependent on the designer's aesthetic sense and experience accumulation. It is difficult to ensure that the product developed by the designer's self-aesthetic and experiential accumulation can meet the needs of the customer. Therefore, this paper discusses the relationship among consumer preferences, image vocabulary and styling elements, hoping to find a new way for product design. In this paper, the relationship between the image and the shape of the crane is studied based on the discussion of the perceptual image of the truck crane. First of all, through the network, books and magazines to collect a wide range of perceptual image words and product samples of truck cranes. In the second stage, 32 pairs of imagery words are screened according to people's preferences for the next research. At the same time, the product samples were reduced to 16. In the third stage, 32 pairs of vocabulary and selected product samples were used to make a questionnaire to investigate the subjects by semantic difference method, and the data were reduced by factor analysis and cluster analysis, and six pairs of representative words were obtained. In the fourth stage, the factors influencing the automobile crane modeling are summarized and analyzed in combination with the modeling rules, and then the relationship between the automobile crane modeling elements and six pairs of image words is established by using multiple linear regression analysis. At the same time, the paper puts forward some design suggestions for each perceptual image, which can provide a quantitative reference for the development and design of truck crane. This paper applies the research method of perceptual engineering to the research of automobile crane modeling, establishes the relationship between consumer perceptual image and automobile crane modeling design through the statistical analysis of data, and puts forward some design suggestions according to the image. It has certain practical significance in the field of automobile crane modeling design.
【学位授予单位】：湖南大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：TH213.6

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